# Selva Ventures

Selva Ventures is a Venture Capital based in Los Angeles, United States.

## Overview

- **Organization type:** Venture Capital
- **Headquarters:** Los Angeles, United States
- **Region:** North America
- **Address:** Los Angeles, CA, United States
- **Founded:** 2019
- **Assets under management:** Undisclosed
- **Website:** www.selvaventures.com
- **LinkedIn:** https://www.linkedin.com/company/28378362

## Regulatory record

- **CRD number:** 310310
- **SEC file number:** 802-131272
- **Registration status:** Registered
- **Reports private funds:** Yes
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/310310

## About

Selva Ventures leads Seed and Series A funding rounds to partner with the next generation of iconic consumer health and wellness brands. The firm backs founders building brands in healthier living and partners with entrepreneurs by providing capital, strategic resources, and enduring support. It focuses on branded consumer products within health and wellness, including areas such as nutrition, personal care, and technology.

## Sectors

- Consumer
- Digital Health
- Food & Beverage
- Beauty & Personal Care
- Pet Care
- Longevity
- Sexual Wellness
- Non-Alcoholic Beverages

## People

- Kiva Dickinson — Founder & Managing Partner
- Madeline Kaplan — Partner
- Doug Waller — Operating Partner
- Rachel Peck — Operating Partner
- Matt Gornstein — Operating Partner

## Questions

### Who runs investment decisions at Selva Ventures?

Kiva Dickinson, as Founder and Managing Partner, leads deal sourcing, execution, and portfolio management. He is supported by Partner Madeline Kaplan, who was promoted in September 2024 and focuses on beauty, personal care, and longevity. The firm does not disclose an investment committee structure beyond the named partners.

### How does Selva Ventures source proprietary deal flow?

Selva leans on a domain-specialized team with prior consumer investing experience at CircleUp and TPG, plus operating partners with deep retail and supply-chain networks from Harry's, Apple, and Coca-Cola. The firm also publishes thematic essays under 'Selva Perspective' to attract founders aligned with its health-and-wellness thesis.

### What investment stages does Selva Ventures target?

Selva leads Seed and Series A rounds. It does not participate in later-stage growth equity, buyouts, or public-market strategies. All positions are direct equity in branded consumer health and wellness companies.

### Does Selva Ventures participate in fund commitments or only direct deals?

Selva only executes direct equity investments. There is no indication the firm commits capital to other venture funds as an LP or participates in fund-of-funds structures.

### How does Selva Ventures support portfolio companies operationally?

The firm employs a dedicated operating partner team. Doug Waller advises on retail strategy and brick-and-mortar expansion. Matt Gornstein guides supply chain, sourcing, and manufacturing. Rachel Peck supports human capital, leadership development, and organizational scaling. This in-house model is atypical for a Seed and Series A investor.

### Which sectors does Selva Ventures explicitly avoid?

Selva publishes no explicit negative sector list. However, its entire portfolio consists of branded consumer products in health, wellness, personal care, pet, and functional nutrition. It does not invest in enterprise software, deep tech, fintech, or industrials.

## Related profiles

- [Sellers Union Group](https://altss.com/profile/sellers-union-group)
- [Selvedge Venture](https://altss.com/profile/selvedge-venture)

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Last updated: 2026-08-11T15:08:04.536Z

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