# Sierra Capital

Sierra Capital is a Multi Family Office based in Miami, United States.

## Overview

- **Organization type:** Multi Family Office
- **Headquarters:** Miami, United States
- **Region:** North America
- **Address:** Miami, FL, United States
- **Founded:** 1998
- **Assets under management:** 1501 (Altss estimate)
- **Website:** sierracap.com
- **LinkedIn:** https://www.linkedin.com/company/sierra-capital

## Regulatory record

- **CRD number:** 331737
- **Registration status:** Registered
- **Latest Form ADV filing:** 2026-05-11T05:00:00.000Z
- **Reports private funds:** Yes
- **Private funds reported:** 0
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/331737

## About

Sierra Capital was established in 1998 by James J.S. Giddens. The firm functions as a multi-family office and RIA serving high-net-worth clients with advisory services focused on policy development and allocation decisions. The firm allocates across private equity, private credit, fund of funds, and commodities. It covers geographies including North America, Europe, Asia, Africa, the Caribbean, the Middle East, Oceania, and South America. Technology exposure includes AI/ML, enterprise software, consumer tech, and semiconductors. No specific portfolio companies or dated co-investments appear in public records. The firm lists 14 named professionals and recent hires. Additional offices are not disclosed. A January 2026 LinkedIn announcement noted the promotion of María Teresa Félix Cubero to Associate. Philanthropic ties include the Anti-Defamation League and Jewish Federation of South Palm Beach.

## Sectors

- Private Equity
- Private Credit
- Fund of Funds
- Commodities
- AI/ML
- Enterprise Software

## People

- James J.S. Giddens — Founder and CEO
- David S. Giddens — Principal
- Carlos Pedroso — Managing Member and Chief Compliance Officer
- Zev Zaretsky — Director of Investments

## Questions

### Who runs investment decisions at Sierra Capital?

James J.S. Giddens serves as Founder and CEO. Zev Zaretsky holds the Director of Investments title. Carlos Pedroso acts as Managing Member and Chief Compliance Officer.

### What asset classes does Sierra Capital deploy into?

Confirmed exposures include private equity, private credit, fund of funds, and commodities. Technology focuses cover AI/ML, enterprise software, consumer tech, and semiconductors.

### Which regions does Sierra Capital cover?

The firm lists activity across North America, Europe, Asia, Africa, the Caribbean, the Middle East, Oceania, and South America.

### Does Sierra Capital participate in fund commitments or direct deals?

Public records indicate both fund-of-funds activity and direct exposure through private equity and private credit. No specific commitment sizes are disclosed.

## Related profiles

- [Morgan Creek Capital Management](https://altss.com/profile/morgan-creek-capital-management)
- [Everest Group](https://altss.com/profile/everest-group-gupta-family-office)

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Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/sierra-capital-llc

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