# Simple Wealth Planning Simple Wealth Planning is a Bank / Wealth / Trust based in North Kansas City, United States. ## Overview - **Organization type:** Bank / Wealth / Trust - **Headquarters:** North Kansas City, United States - **Region:** North America - **Address:** North Kansas City, Missouri, United States - **Founded:** 2018 - **Assets under management:** Undisclosed - **Website:** simplewealthkc.com - **LinkedIn:** https://www.linkedin.com/company/flattery-wealth ## Regulatory record - **Reports private funds:** No ## About Andrew Flattery founded Simple Wealth Planning in 2018 in North Kansas City, Missouri, after a decade at BMO Wealth Management and RBC Wealth Management. His departure from the wirehouse model was deliberate: he objected to commission-driven product sales dressed as financial plans. The firm operates on a fee-only, discretionary basis for individuals and families, targeting a multi-decade investment horizon. Flattery retains the CFP® designation and remains the sole principal and investment decision-maker. The firm runs concentrated fundamental-value equity portfolios and permits Bitcoin as a long-term savings allocation — an unusual pairing in the RIA channel. Flattery’s public letters confirm direct stock selection, with Deere & Company cited as a 2025 holding. Clients typically consolidate between $500,000 and $5 million. The firm covers US-listed equities and Bitcoin; it does not market alternative assets, private funds, or multi-manager structures. Geographic focus is domestic, serving Kansas City and a national virtual client base. Simple Wealth Planning has not publicly disclosed AUM or total deployment. The firm operates as a solo practice with Flattery as the sole advisor. No additional offices, adjacent investment vehicles, or philanthropic entities are indicated. In early 2025, Flattery published his annual investor letter and a separate note arguing that inflation functions as a hidden tax worsened by the current tax code, underscoring the firm's emphasis on purchasing-power preservation over benchmark-relative investing. The firm can accept clients nationwide through virtual meetings, a structure that lets it scale an idiosyncratic Kansas City proposition — value equity plus Bitcoin — without physical expansion. Its generalist wealth-management chassis leads with a concentrated, liquidity-oriented mandate, a stance more common among family offices than among Main Street RIAs serving the same account-size band. Succession risk is concentrated in a single named principal. ## Sectors - Wealth Management - Financial Planning ## People - Andrew Flattery — Owner, Certified Financial Planner™ ## Questions ### Who runs investment decisions at Simple Wealth Planning? Andrew Flattery, the firm’s owner and a CERTIFIED FINANCIAL PLANNER™, makes all investment decisions. He built the practice in 2018 after working as a financial advisor at BMO Wealth Management and RBC Wealth Management, and he continues to write publicly about individual stock selection and Bitcoin allocation. ### Does Simple Wealth Planning use index funds or direct securities? Flattery explicitly favors direct ownership of individual stocks over broad index replication, arguing that younger investors with a long horizon should concentrate before diversifying. Public holdings disclosed in 2025 include Deere & Company. The firm also treats Bitcoin as a direct long-term savings asset rather than a fund wrapper. ### What is Simple Wealth Planning’s view on Bitcoin? The firm classes Bitcoin as hard money and a savings technology that protects against monetary debasement. Flattery, a member of the Bitcoin Financial Advisors Network, rejects the standard wirehouse objection that Bitcoin is purely speculative and recommends it as a component of a multi-decade accumulation plan for clients who share that conviction. ### What is the typical client profile at Simple Wealth Planning? The firm targets individuals and families with a multi-decade outlook who are consolidating between $500,000 and $5 million. It positions itself as an alternative to the conventional retirement-focused advice Flattery encountered at large financial institutions, instead catering to younger accumulators open to concentrated positions, entrepreneurship, and idiosyncratic risk. ### How does Simple Wealth Planning structure its fees? Simple Wealth Planning operates on a fee-only basis, charging directly for financial planning and investment management rather than earning commissions on product sales. Flattery has publicly criticized the traditional model in which an advisor offers a free plan primarily to sell an insurance or investment product that generates a large commission check. ### Can clients work with Simple Wealth Planning from outside Kansas City? Yes. The firm accepts clients nationwide and conducts virtual meetings, a structure Flattery adopted to avoid geographic constraints. The first meeting is free and designed as a working session that provides value immediately, regardless of whether the prospect eventually engages the firm. ### What investment stages or strategies does Simple Wealth Planning avoid? The firm does not promote global market-cap index funds, alternative assets, private-market vehicles, or multi-manager structures. It has explicitly criticized the ‘default global market portfolio’ and instead concentrates on fundamental value equity selection and Bitcoin, arguing that true long-term wealth creation requires stepping away from benchmark-centric diversification. ## Related profiles - [Simple Ventures](https://altss.com/profile/simple-ventures) - [Simplex Capital Investment](https://altss.com/profile/simplex-capital-investment) --- Last updated: 2026-06-03T20:00:00.000Z Canonical page: https://altss.com/profile/simple-wealth-planning Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology