# Sleep Number Corp

Sleep Number Corp is an other based in Minneapolis, United States.

## Overview

- **Organization type:** other
- **Headquarters:** Minneapolis, United States
- **Region:** North America
- **Address:** Minneapolis, MN, United States
- **Founded:** 1987
- **Assets under management:** Undisclosed
- **Website:** sleepnumber.com

## Regulatory record

- **Reports private funds:** No

## About

Sleep Number Corp was founded in 1987 as Select Comfort, rebranding in 2017. Shelly Ibach became CEO in 2012, shifting the company's focus from wholesale distribution to a direct-to-consumer model centered on its adjustable air mattress technology. The company designs, manufactures, and sells adjustable firmness mattresses and bedding accessories. Its core asset is the Sleep Number 360 smart bed, which includes biometric sensors for sleep tracking and room environment controls. Sleep Number invests in R&D for health sensing and algorithm development. Revenue reached approximately $1.9B in 2023. The firm's physical retail footprint exceeds 650 stores (per public filings). Geographic operations are concentrated in the United States, with online sales expanding internationally through its website. Sleep Number is structured as a publicly traded corporation (NASDAQ: SNBR). As of early 2024, the company employs roughly 4,800 people. It maintains manufacturing facilities in Irmo, South Carolina, and distribution centers nationally. The company does not disclose AUM or deployment figures, as it is not an investment firm. Sleep Number's structural differentiator lies in its vertically integrated model: it controls product design, manufacturing, retail distribution, and a proprietary software platform for sleep data analytics. This allows the company to collect longitudinal health data from millions of beds and feed that back into product development and potential health partnerships — a strategy rare among traditional mattress retailers.

## Sectors

- Consumer
- Health & Wellness

## People

- Shelly Ibach — President and CEO
- Francis K. Lee — CFO

## Questions

### Who runs Sleep Number's investment and capital allocation decisions?

The CEO and CFO, along with the board of directors, oversee capital allocation. Sleep Number is a public company, so investment decisions are driven by corporate strategy and shareholder value.

### How does Sleep Number source proprietary technology for its smart beds?

Sleep Number invests internally in R&D and partners with institutions like the Mayo Clinic to develop health sensing algorithms. It holds numerous patents on air chamber and sensor technology.

### What investment stages or sectors does Sleep Number target?

Sleep Number is not an investment firm; it is a consumer products company. It focuses on the health and wellness sector through smart bedding with biometric monitoring capabilities.

### Which regions does Sleep Number operate in?

Sleep Number's primary market is the United States, where it runs over 650 retail stores and a national e-commerce platform. It has limited international sales via its website.

### What is Sleep Number's known posture on co-investments or partnerships?

Sleep Number does not make external investments. It enters strategic partnerships with healthcare institutions like the Mayo Clinic for joint product development and data research.

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Last updated: 2026-06-03T20:00:00.000Z

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