# Smart Money Ventures

Smart Money Ventures is a Venture Capital based in São Paulo, Brazil.

## Overview

- **Organization type:** Venture Capital
- **Headquarters:** São Paulo, Brazil
- **Region:** Latin America
- **Address:** São Paulo, SP, Brazil
- **Founded:** 2016
- **Assets under management:** Undisclosed
- **Website:** smartmoney.ventures
- **LinkedIn:** https://www.linkedin.com/company/smartmoneyventures

## Regulatory record

- **Reports private funds:** No

## About

We are investors in early-stage startups. Our thesis focuses on Education (TechEds), Human Resources (HRTech), Finance (FinTechs), Sales & Marketing and Software as a Service (SaaS) platforms for corporate customers (B2B). We are located in São Paulo, but we invest in startups in all regions of the country, which have global scale potential. We have the preference to lead – define the terms and guarantee the check – seed capital rounds of up to R$5M. Our partners were root entrepreneurs, founders of some of the most successful national unicorns – Movile/iFood and MC1 – who walked the entire journey from an idea to the sale of their stake, with real experience in Strategy, Products, Marketing, Finance, Biz Dev and Fundraising. We invest in a few (only the best!) startups, contributing smart money – capital, time, experience, engagement, network of contacts and practical knowledge.

## Sectors

- Enterprise Software
- FinTech
- Digital Health
- AI/ML

## People

- Guilherme Lima — Managing Partner & Founder

## Questions

### How does Smart Money Ventures source deal flow?

The firm sources primarily through founder referrals and direct outreach within Brazil's São Paulo and Belo Horizonte technology corridors. Given the early-stage focus and Lima's centrality, deal flow is concentrated and network-driven rather than generated through inbound brand recognition or accelerator partnerships.

### Does Smart Money Ventures lead rounds or participate passively?

Smart Money Ventures structures for lead or co-lead positions when possible. The firm negotiates for board representation and governance rights from the first institutional round, a deliberate deviation from the passive minority-check model common among Brazilian seed-stage peers.

### Which sectors does Smart Money Ventures focus on?

Confirmed focus areas include enterprise SaaS, fintech, digital health, and applied AI/ML. The firm targets companies modernizing legacy Brazilian industries where regulatory complexity and incumbent inertia create durable barriers once breached.

### What investment stages does Smart Money Ventures target?

The firm deploys at the seed and startup stages exclusively. It does not participate in growth equity, pre-IPO rounds, or secondary transactions. The mandate is deliberately narrow to maximize influence during the earliest phases of company formation.

## Related profiles

- [Smart Global](https://altss.com/profile/smart-global)
- [Smile Group](https://altss.com/profile/smile-group)

---

Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/smart-money-ventures

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology