# SoGal Ventures

SoGal Ventures is a Venture Capital based in New York, United States.

## Overview

- **Organization type:** Venture Capital
- **Headquarters:** New York, United States
- **Region:** North America
- **Address:** New York, NY, United States
- **Founded:** 2015
- **Assets under management:** Undisclosed
- **Website:** www.sogalventures.com
- **LinkedIn:** https://www.linkedin.com/company/sogal-ventures

## Regulatory record

- **Reports private funds:** No

## About

A next-gen, early-stage VC firm backing world-class diverse entrepreneurs outside of Silicon Valley. The firm has seeded multiple unicorns and delivers superior, consistent financial returns by investing in underestimated founders, undercapitalized geographies, and underserved problems.

## Sectors

- Consumer Tech
- Digital Health
- Enterprise Software
- Sustainability

## People

- Pocket Sun — Co-Founder & Managing Partner
- Elizabeth Galbut — Co-Founder & Managing Partner

## Questions

### Who runs investment decisions at SoGal Ventures?

Co-founders Pocket Sun and Elizabeth Galbut lead the firm as managing partners. They are the primary decision-makers on investments, operating with a lean team structure typical of a seed-stage venture firm.

### How does SoGal Ventures source proprietary deal flow?

SoGal sources through an affiliated global community network that runs events and programming for entrepreneurs and investors. This ecosystem funnels founders into the firm's pipeline, often establishing relationships before a formal fundraise.

### What investment stages does SoGal Ventures typically target?

The firm writes first and second checks at the pre-seed and seed stages. It focuses on the earliest institutional rounds, where it can shape product direction and help founders raise subsequent capital.

### Which sectors does SoGal Ventures explicitly avoid?

SoGal does not publish an explicit exclusion list. Its stated focus areas — consumer tech, digital health, future-of-work SaaS, and sustainability — suggest the firm does not actively pursue deep tech, industrials, or enterprise infrastructure outside of SaaS.

### How is SoGal Ventures related to the SoGal Foundation?

The SoGal Foundation operates as a separate non-profit entity that runs a global community of entrepreneurs. While legally distinct, it shares brand identity with the venture firm and serves as a significant sourcing channel for the fund.

### What is SoGal's known posture on co-investments alongside external GPs?

SoGal acts as a lead or co-lead investor in its deals and has syndicated alongside other early-stage funds. The firm does not publicly describe a rigid co-investment policy but has participated in rounds where later-stage investors like L Catterton eventually joined the cap table.

### Does SoGal participate in fund commitments or only direct deals?

The firm invests directly in startups. There is no public evidence that SoGal participates as a limited partner in other venture funds.

## Related profiles

- [Software Legacy Partners](https://altss.com/profile/software-legacy-partners)
- [Sohar International](https://altss.com/profile/sohar-international)

---

Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/sogal-ventures

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology