# Sorenson Capital

Sorenson Capital is a Private Equity based in Lehi, United States.

## Overview

- **Organization type:** Private Equity
- **Headquarters:** Lehi, United States
- **Region:** North America
- **Address:** Lehi, UT, United States
- **Founded:** 2003
- **Assets under management:** Undisclosed
- **Website:** www.sorensoncapital.com
- **LinkedIn:** https://www.linkedin.com/company/sorenson-capital

## Regulatory record

- **Reports private funds:** No

## About

Sorenson Capital is an early and growth-stage VC for B2B startups. They collaborate with B2B product-first founders and invest in B2B software companies across the entire lifecycle, from early-stage to pre-IPO. They operate two investment vehicles—an early-stage fund and a growth-stage fund—and emphasize product-first investing, go-to-market expertise, and support beyond the board meeting.

## Sectors

- Enterprise Software
- Cybersecurity
- AI/ML

## People

- Brady Broadbent — Investments
- Burke Davis — Investments
- Ken Elefant — Investments
- Eric Hilton — Investments
- Bert Roberts — Investments
- Rob Rueckert — Investments
- Jeff Todd — Investments
- Chris Hulme — Investments
- Grace Wang — Investments
- Josh Anagnostou — Investments
- PJ Marsh — Investments
- Sam McBride — Investments
- Weston Wallin — Investments
- Olive Xu — Investments
- Tom Pierce — Operations
- Anthony Aroni — Operations
- Laura Burke — Operations
- Erin Halbrecht — Operations
- Spencer Law — Operations
- Melinda Lynch — Operations
- Paul Newey — Operations
- Sophia Sorensen — Operations
- Audrey Stine — Operations

## Questions

### Who runs investment decisions at Sorenson Capital?

Investment decisions are led by the investments team, prominently including Ken Elefant and Rob Rueckert. The firm's website lists 14 investment professionals without specifying a CIO or managing partner title. The founding group — Fraser Bullock, Tim Layton, Mark Ludwig, Ron Mika, and Luke Sorenson — holds no disclosed executive roles in the current firm.

### What investment stages does Sorenson Capital target?

The early-stage fund invests from pre-revenue through startups with under $5M ARR, while the growth fund targets companies above $5M ARR through pre-IPO. The firm describes this continuum as 'whiteboard to scale,' covering seed, early-stage, growth, and pre-IPO within its B2B software mandate.

### Which sectors does Sorenson Capital explicitly avoid?

The firm invests exclusively in B2B software and does not pursue consumer, hardware, or non-software enterprise investments. Within software, it emphasizes cybersecurity, enterprise SaaS, and AI — areas where its operational team can provide go-to-market engineering support.

### Does Sorenson Capital participate in fund commitments or only direct deals?

The firm's website describes only direct company investments through its two vehicles. No fund-of-funds or LP commitment activity is disclosed.

## Related profiles

- [Sora Ventures](https://altss.com/profile/sora-ventures)
- [Sorenson Impact](https://altss.com/profile/sorenson-impact)

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Last updated: 2026-08-11T15:08:11.274Z

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