# South Plains Financial

South Plains Financial is an Asset Manager based in Lubbock, United States.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Lubbock, United States
- **Region:** North America
- **Address:** Lubbock, TX, United States
- **Founded:** 1941
- **Assets under management:** Undisclosed
- **Website:** spfi.bank

## Regulatory record

- **Reports private funds:** No

## About

South Plains Financial was founded in 1941 as a small agricultural lender in Lubbock, Texas, and has grown into a publicly traded regional bank holding company (NASDAQ: SPFI). The Griffith family has led the institution across multiple generations, with Curtis Griffith serving as chairman and guiding the bank through its 2019 initial public offering. The firm's wealth-generating core traces to City Bank, its wholly owned subsidiary, which operates physical branches across the Texas Panhandle, South Plains, Dallas-Fort Worth, and the Permian Basin. The bank's strategy centers on community and commercial banking — business lending, agricultural credit, residential mortgages, and treasury management for local enterprises. Its insurance subsidiary, SPFI Insurance, provides property and casualty coverage alongside employee benefits, adding a fee-income stream that diversifies the loan book. Confirmed lending concentrations include commercial real estate, construction and development loans, and owner-occupied business properties — reflecting the bank's deep exposure to the Texas real-estate cycle. The geographic footprint spans Lubbock, Dallas, Fort Worth, Midland, and Odessa, linking the agricultural economy of the High Plains to the energy-driven growth of the Permian Basin. The firm completed its $100 million IPO in May 2019, listing on the Nasdaq under ticker SPFI. Since then, the bank has grown total assets past $4 billion through organic loan growth and an expanding deposit base, according to its quarterly filings. Curtis Griffith remains a significant beneficial owner, anchoring the bank's leadership continuity. The company operates no formal family-office structure or external wealth-management division — its capital deployment is entirely within the regulated banking subsidiary. South Plains Financial's structural differentiator is its embeddedness in three distinct Texas economic engines — agriculture, energy, and suburban-metro growth — within a single, family-chaired public company. Unlike the private family offices that dot Dallas and Houston, City Bank's capital deployment is regulated by the FDIC and the Federal Reserve, creating a transparency and liquidity posture rare among multi-generational Texas financial enterprises.

## Sectors

- Financial Services
- Real Estate

## Questions

### Who controls investment and lending decisions at South Plains Financial?

Curtis Griffith, chairman and a founding-family member, holds significant influence over the bank's strategic direction. Day-to-day lending and credit decisions sit with City Bank's executive management team under CEO Cory Newsom. The board of directors, chaired by Griffith, sets overall risk appetite — reflecting a family-chaired, publicly traded governance model rather than the solo-CIO structure of a private family office.

### What economic sectors drive South Plains Financial's loan book?

The bank's lending portfolio is heavily concentrated in Texas commercial real estate, construction and land-development loans, and agriculture. The Permian Basin energy economy shapes the Midland-Odessa market lending, while the Lubbock region anchors agricultural credit. Dallas-Fort Worth exposure skews toward suburban commercial real estate and small-to-midsize business lending.

## Related profiles

- [Navient](https://altss.com/profile/navient-corp)
- [Koppers Holdings](https://altss.com/profile/koppers-holdings-inc)

---

Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/south-plains-financial-inc

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology