# Sprout Social

Sprout Social is an Asset Manager based in Chicago, United States.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Chicago, United States
- **Region:** North America
- **Address:** 131 S. Dearborn St. Suite 700, Chicago, IL 60603, United States
- **Founded:** 2010
- **Assets under management:** Undisclosed
- **Website:** www.sproutsocial.com
- **LinkedIn:** https://www.linkedin.com/company/sprout-social-inc-

## Regulatory record

- **Reports private funds:** No

## About

Maximize your social ROI with Sprout Social, trusted by the world's most talked about brands. Power everything from publishing and engagement to analytics and influencer marketing. Try 30 days free.

## Sectors

- Enterprise Software
- AI/ML

## Offices

- Seattle, WA
- Dublin, Ireland
- Kraków, Poland

## People

- Ryan Barretto — Chief Executive Officer
- Alan Boyce — Chief Technology Officer
- Scott Morris — Chief Marketing Officer
- Crystal Boysen — Chief People Officer
- Srinivas Somayajula — Chief Product Officer
- Lori Jiménez — Chief Revenue Officer

## Questions

### What does Sprout Social's product suite actually include beyond social media scheduling?

The platform bundles publishing, engagement, analytics, influencer marketing, and employee advocacy into a single subscription. A central feature, the Smart Inbox, aggregates messages across networks. The firm also layers on an AI agent called Trellis, which parses spikes in conversation and recommends actions, and an integration with Newswhip to monitor real-time media narratives.

### How does Sprout Social price its platform, and what does that reveal about its target market?

It sells per-seat SaaS subscriptions starting at $199 per month for a Standard plan, moving to $399 per month for Advanced, with custom pricing for large enterprises. This middle-market-to-enterprise pricing band places it above basic social tools but directly competitive with Salesforce's Marketing Cloud and other suites that sell into the CMO and CIO rather than just the social media manager.

### Who runs product and technology at Sprout Social?

Srinivas Somayajula is Chief Product Officer and Alan Boyce is Chief Technology Officer. Both are named members of the executive leadership team on the firm's website. The CEO, Ryan Barretto, leads the overall organization, while a separate Chief Revenue Officer, Chief Marketing Officer, and Chief People Officer round out a conventional enterprise SaaS C-suite structure.

### Does Sprout Social participate in acquisitions or operate as an independent public company?

Sprout Social operates as an independent public company. The firm has been recognized in industry awards for ten consecutive years by G2, and continues to expand its product suite organically around its AI-powered Social Intelligence Platform concept, with recent integrations including Reddit and Newswhip partnerships.

### Which industries or customer types does Sprout Social cite as using its platform?

Named customer case studies on its website include Papa Johns (restaurant franchise), ScottsMiracle-Gro (consumer goods), BMC (enterprise software), and Nelnet (education finance). The firm emphasizes high-engagement consumer brands and service-heavy companies where social interaction volume drives measurable business impact in customer care and brand market share.

## Related profiles

- [Syndicate 708](https://altss.com/profile/syndicate-708)

---

Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/sprout-social

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology