Venture CapitalRIA · CRD 327940SEC-Registered

Updated:

Square Peg

Paul Bassat's Square Peg manages $3.6B, backing Canva, Airwallex, and Rokt from Sydney across APAC's tech markets since 2012.

Square Peg logo

Square Peg

Square Peg is an SEC-registered investment adviser with approximately $1 million in regulatory assets under management. The firm has 1 employee and 1 investment adviser. It operates with a small team.

General information

Firm type

Venture Capital

Year founded

2012

AUM

$3.6B (per firm website)

Location

Region

Oceania

Country

Australia

City

Sydney

Corporate office

Sydney, Australia

Principals

Paul Bassat

Co-founder

Sector focus

Enterprise SoftwareFinTechAI/MLDigital HealthConsumer Internet

Frequently asked questions

Who runs investment decisions at Square Peg?

Co-founder Paul Bassat is the central investment decision-maker, supported by a team of partners who are former founders and operators. The firm's website highlights Bassat's ongoing involvement, particularly in long-term portfolio relationships like the decade-plus support for Rokt.

How does Square Peg source proprietary deal flow?

Square Peg leverages a local-partner model paired with a global network of portfolio companies. The firm states it concentrates on a small number of new founders annually, which allows deep relationship-building early in a company's life — often before a line of code is written, as demonstrated with the fintech Zeller.

Is Square Peg structured as a single-family office or a venture capital firm?

Square Peg is a venture capital firm, not a family office. It manages external capital across pooled funds and is categorized as a Private Equity and Venture Capital asset manager.

Does Square Peg participate in fund commitments or only direct deals?

Square Peg makes direct investments in private companies and also operates a public equities fund. The firm's disclosures do not indicate a fund-of-funds or LP commitment strategy; its model is direct backing of founders from seed to IPO and beyond.

What investment stages does Square Peg typically target?

Square Peg invests from seed through expansion and late-stage rounds, and maintains positions into the public markets via its equities fund. The firm states it backs founders 'early and repeatedly,' with portfolio companies like Rokt receiving investment across multiple rounds since 2013.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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