Private EquityRIA · CRD 234788SEC-RegisteredPrivate Fund Adviser

Updated:

Staley Capital

Staley Capital is an SEC-registered investment adviser in Newton, MA, registered since 2016. It advises clients on investment strategies. The firm is based in...

Staley Capital logo

Staley Capital

Staley Capital is an SEC-registered investment adviser in Newton, MA, registered since 2016. It advises clients on investment strategies. The firm is based in Massachusetts.

General information

Firm type

Private Equity

Year founded

1996

Location

Region

North America

Country

United States

City

Newton

Corporate office

Newton, MA, United States

Principals

Renny Smith

Managing Partner

Jeff Hurst

Partner

Ben Levitan

Partner

Kenjo Maeji

Vice President

Sector focus

Enterprise SoftwareAI/MLAdTech & MarTechSupply Chain TechRetail & Restaurant Tech

Frequently asked questions

What is Staley Capital's investment focus?

Staley Capital targets growth equity in B2B software and applied AI platforms. It concentrates on companies serving consumer-facing industries — notably retail, restaurants, adtech and martech, and supply chain — at the moment when secular shifts make their products essential rather than optional.

Who runs investment decisions at Staley Capital?

Managing Partner Renny Smith leads the investment team. Partners Jeff Hurst and Ben Levitan serve alongside him, with Vice President Kenjo Maeji supporting deal execution. An operating-advisor group contributes domain-specific diligence in retail, operations, and financial services.

Does Staley Capital lead rounds or participate as a co-investor?

Staley Capital does lead rounds. In September 2023, it led a $13 million funding round in retail media platform Looma, which accompanied a rollout into 600 Kroger stores (per Progressive Grocer). This indicates the firm takes active lead-investor roles in its portfolio companies.

Is Staley Capital structured as a family office or an institutional asset manager?

Staley Capital operates as a private equity asset manager, not a single-family office. Its wealth origin is not publicly disclosed, and it raises capital from external limited partners. The website includes a contact page for 'LPs and Institutional Inquiries,' confirming an external fundraising model.

Which sectors does Staley Capital explicitly avoid?

Staley Capital focuses exclusively on B2B software and applied AI platforms serving consumer-facing industries. It does not publicize investments in life sciences, hard tech, fintech, or climate — suggesting a tightly bounded sector mandate concentrated on enterprise tools for retail, restaurants, adtech, and supply chain.

What does the operating-advisor bench contribute?

The operating advisors — including retail strategist Herb Kleinberger, marketing analytics veteran Martha Pease, consumer-finance executive Phillip Riese, and technology advisor Amit Basak — provide Staley Capital portfolio companies with go-to-market, operations, and customer-channel expertise. This bench substitutes for a large internal team and reflects the firm's preference for operator-led value creation.

Has Staley Capital exited any notable investments?

Staley Capital's website lists 'Select Prior Investments' such as 4R Systems, MarketMax, Parago, and Symphony Teleca, suggesting realized exits. However, the firm does not disclose exit values or return multiples publicly.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

Need institutional-grade insight on private equity firms?

Altss delivers:

Principals with verified direct contactsAllocation history by asset classOSINT-derived deal signals
Book a demo

Prefer a guided tour?

We’ll walk you through:

Interactive funding timelinesCustom mandate & allocation filters
Book a demo

Browse by category

More Newton Private Equity profiles