# The BLAK Card

The BLAK Card is an Asset Manager based in New York, United States.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** New York, United States
- **Region:** North America
- **Address:** New York, NY, United States
- **Founded:** 2020
- **Assets under management:** Undisclosed
- **Website:** theblakcard.com

## Regulatory record

- **Reports private funds:** No

## About

BLAK card is a financial solutions provider founded in 2015 in New York, New York. It offers payment cards for individuals who are financially excluded or underserved.

## Sectors

- FinTech
- Digital Payments
- Consumer Lending

## People

- Bunmi Akinyemiju — Co-Founder & CEO

## Questions

### What is The BLAK Card's core product?

The BLAK Card is developing a metal Visa credit card paired with a digital banking platform. Its primary features target consumers looking to build or improve credit scores while accessing a premium card experience. The product blends aspirational branding with financial wellness tools, a structure more akin to a lifestyle neobank than a traditional credit union.

### How does The BLAK Card source its customers?

The firm has relied on a waitlist-driven, community-centered go-to-market strategy since its launch. It leverages social media engagement and partnerships within Black professional and entrepreneurial networks to drive sign-ups. This influencer-and-referral model seeks to build a loyal base before scaling paid acquisition, a pattern used by early-stage challenger banks.

### Is The BLAK Card a bank?

No. The BLAK Card operates as a venture-backed technology company, not a chartered depository institution. It partners with a licensed issuing bank to offer its card products, much like Chime or Current rely on established banks for regulatory and operational infrastructure.

### What is The BLAK Card's stated mission?

The firm's public mission centers on narrowing the racial wealth gap by providing fairer credit access and financial literacy tools. It positions itself as a Black-owned financial institution designed to serve communities that traditional credit bureaus and large banks systematically underprice or exclude. Every product feature is messaged through this economic equity lens.

### Has The BLAK Card publicly launched its credit card?

As of the most recent public updates in early 2022, the firm had announced a Visa partnership and card-issuing bank relationship but had not yet completed a full open-market launch. Prior communications indicated a phased rollout starting with waitlist members. Current card delivery status is not confirmed in public records.

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Last updated: 2026-06-03T20:00:00.000Z

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