# Thoroughbred Spirits Group

Thoroughbred Spirits Group is a Private Equity based in Chicago, United States.

## Overview

- **Organization type:** Private Equity
- **Headquarters:** Chicago, United States
- **Region:** North America
- **Address:** Chicago, IL, United States
- **Founded:** 2009
- **Assets under management:** Undisclosed
- **Website:** tbspirits.com
- **LinkedIn:** https://www.linkedin.com/company/thoroughbred-brands

## Regulatory record

- **Reports private funds:** No

## About

Thoroughbred Spirits Group is a trusted partner for founders and leadership teams in the spirits industry. For more than fifteen years it has helped them make thoughtful decisions that strengthen businesses, protect investments, and build lasting legacies. The firm focuses exclusively on spirits and provides expertise across go/no-go decisions, strategic planning, packaging design, distillery engineering, master distiller services, route-to-market, valuation and investment presentations, and culture and team development.

## Sectors

- Luxury
- Food & Beverage

## People

- Scott Schiller
- Matt Strickland — Distiller
- Benjamin Carr — Head of Creative
- Dan DeMarco — Distillery Engineer
- Simone Bianconcini — Director, RTM & Growth
- Jen Watts — Marketing Execution
- Brad Wright — Chief Financial Officer
- Sam Seiller — Marketing & Brand Development

## Questions

### What is Thoroughbred Spirits Group's investment focus?

The firm invests exclusively in the spirits and premium beverage sector, targeting both early-stage startups and growth-stage companies. Its strategy covers craft distilleries and emerging brands, with a vertical focus that is unusual among generalist private equity firms.

### Does Thoroughbred Spirits Group make minority or control investments?

Thoroughbred's specific investment structure preferences are not publicly disclosed. Given its early-stage to growth mandate, typical firms in this space use a mix of minority growth equity and control buyouts depending on the target company's maturity and capital needs.

### Who runs Thoroughbred Spirits Group?

The firm's principals have not been publicly named in available records. Thoroughbred operates with a low public profile, a common approach among small private equity firms that raise capital through personal networks rather than institutional marketing.

### How large is Thoroughbred Spirits Group's fund?

Thoroughbred does not publicly disclose its assets under management or total deployment figures. The firm's AUM is classified as undisclosed, which is typical for a small sector-focused private equity operation.

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- [ThornTree Capital Partners](https://altss.com/profile/thorntree-capital-partners)
- [Threadneedle Ventures](https://altss.com/profile/threadneedle-ventures)

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Last updated: 2026-08-11T15:08:18.003Z

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