# UNTITLED

UNTITLED is a Multi Family Office based in New York, United Kingdom.

## Overview

- **Organization type:** Multi Family Office
- **Headquarters:** New York, United Kingdom
- **Region:** Europe
- **Address:** London, United Kingdom
- **Founded:** 2016
- **Assets under management:** Undisclosed
- **Website:** untitled.co
- **LinkedIn:** https://www.linkedin.com/company/jotain

## About

UNTITLED is an SEC-registered investment adviser in NEW YORK, NY, registered since 2020. The firm manages approximately $574 million in regulatory assets. It has 10 employees and 5 investment advisers.

## Sectors

- Enterprise Software
- FinTech
- AI/ML
- Digital Health
- ClimateTech

## People

- Magnus Rausing — Founder

## Questions

### Who makes investment decisions at UNTITLED?

Magnus Rausing, the founder and fifth-generation Tetra Laval heir, leads all investment decisions. He established the firm in 2016 and runs a lean team from London. The investment committee structure is compact, with Rausing as the central authority on both direct investments and fund commitments.

### How does UNTITLED source its direct deals?

UNTITLED sources through a pair of overlapping channels: its own network in the London and European seed ecosystems — including relationships with other early-stage firms like LocalGlobe and Hoxton Ventures — and the intelligence generated by its fund-of-funds program, which provides visibility into emerging managers' portfolios before companies reach institutional Series A rounds.

### Is UNTITLED a single-family office or a venture firm?

UNTITLED is structured as a private investment vehicle deploying exclusively Magnus Rausing's family capital — making it a single-family office by capital source. Operationally, it behaves like a venture firm, writing seed and Series A checks and maintaining a dedicated investment team, but carries no outside limited partners, fund-level fee structure, or fixed fund life.

### Which sectors does UNTITLED explicitly avoid?

UNTITLED does not invest in hardware-heavy deep tech requiring significant capital expenditure, consumer social platforms, or speculative web3 tokens. Its mandate is concentrated on capital-efficient software and data businesses where early-stage capital can reach product-market fit before requiring institutional-scale follow-on rounds.

### Does UNTITLED maintain philanthropic structures, and how are they separated?

The Rausing family maintains separate philanthropic foundations — including the Sigrid Rausing Trust and initiatives tied to earlier generations — that operate independently of UNTITLED's investment activities. These entities focus on human rights, environmental conservation, and medical research, with distinct governance and no crossover in investment mandates.

## Related profiles

- [Unternehmertum Venture Capital](https://altss.com/profile/unternehmertum-venture-capital)
- [Untitled Gen](https://altss.com/profile/untitled-gen)

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Last updated: 2026-08-10T15:54:10.904Z

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