# Upstart Upstart is an Asset Manager based in New York, United States. ## Overview - **Organization type:** Asset Manager - **Headquarters:** New York, United States - **Region:** North America - **Address:** San Mateo, CA, United States - **Founded:** 2012 - **Assets under management:** Undisclosed - **Website:** upstart.com - **LinkedIn:** https://www.linkedin.com/company/upstart-lab ## About Upstart is an SEC-registered investment adviser in NEW YORK, NY, registered since 2021. The firm manages approximately $386 million in regulatory assets. It has 4 employees and 4 investment advisers. ## Sectors - FinTech ## People - Paul Gu — CEO & Co-Founder - Dave Girouard — Co-Founder & Chairman of the Board - Sanjay Datta — President, Capital & Enterprise - Andrea Blankmeyer — Chief Financial Officer - Scott Darling — Chief Legal Officer & Corporate Secretary - Annie Delgado — Chief Risk Officer - Grant Schneider — Chief Technology Officer ## Questions ### Who runs investment and credit decisions at Upstart? Upstart does not centrally allocate a balance sheet — it is a technology platform. Each of its more than 100 bank and credit union partners sets its own credit policy, risk appetite, and underwriting criteria using the firm's models. The platform's automated decision engine evaluates each applicant against the partner's chosen parameters, so the lender retains full approval authority and capital-deployment discretion. ### Does Upstart originate or hold loans on its own balance sheet? No. Upstart is explicitly not a lender. Every loan on the marketplace is made by a regulated financial institution. The company earns fee revenue when partner banks and credit unions fund loans through its platform, which means it carries no loan-loss provisions or credit exposure tied to borrower defaults. This structure is analogous to a software subscription model layered on top of third-party credit origination. ### What loan products does Upstart currently support? As of early 2026, the platform supports unsecured personal loans, automotive retail and refinance loans, small-dollar short-term relief loans, and home equity lines of credit offered under the Upstart Home Lending brand. Personal loans and auto loans are the most mature verticals, while the HELOC product and small-dollar relief loans represent newer expansions by the firm. ### How is Upstart structured to handle regulatory compliance across its bank partners? Because banks and credit unions originate loans under their own state and federal charters, regulatory compliance responsibility for each loan sits with the funding institution. Upstart provides a fairness-testing framework that evaluates every application and model for disparate impact and treatment, delivering quarterly lender-specific results to each partner. The platform caps all partner loans at a 36% maximum APR to comply with the Military Lending Act, and the company's bank partners have undergone safety and soundness exams by the FDIC, OCC, Federal Reserve, and NCUA with Upstart's technology as part of the review. ### Does Upstart participate in co-investments or fund commitments in the credit space? No. Upstart is a publicly traded technology company (NASDAQ: UPST) and not an investment fund. It does not co-invest alongside clients, make fund commitments, or deploy proprietary capital into credit assets. Its economics are tied to transaction fees generated when lenders use its platform, making it structurally more similar to a software infrastructure provider than to a credit fund or asset manager. ### What is Upstart's 'More Than Fair' membership? Upstart is a founding member of More Than Fair, a coalition of organizations dedicated to improving access to affordable and inclusive credit for US consumers and small businesses. Membership signals the firm's public-positioning emphasis on regulatory engagement and expanding prime-credit access to borrowers who are underserved by traditional scorecard-based underwriting. ## Related profiles - [Candidly](https://altss.com/profile/candidly) - [Agora](https://altss.com/profile/agora) --- Last updated: 2026-06-03T20:00:00.000Z Canonical page: https://altss.com/profile/upstart Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology