# Verdence Capital Advisors

Verdence Capital Advisors is a Multi Family Office based in Hunt Valley, United States.

## Overview

- **Organization type:** Multi Family Office
- **Headquarters:** Hunt Valley, United States
- **Region:** North America
- **Address:** Hunt Valley, MD, United States
- **Founded:** 2017
- **Assets under management:** 4B (Altss estimate)
- **Website:** verdence.com
- **LinkedIn:** https://www.linkedin.com/company/verdence-capital-advisors/

## Regulatory record

- **CRD number:** 288512
- **SEC file number:** 801-110722
- **Registration status:** APPROVED
- **Latest Form ADV filing:** 2026-05-22T05:00:00.000Z
- **Reports private funds:** No
- **Private funds reported:** 0
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/288512

## About

Verdence Capital Advisors was established in 2017 by Leo Kelly, who previously led Kelly Wealth Management inside the HighTower platform. The wealth origin traces to principals with backgrounds in investment advisory and private banking. The firm operates from Hunt Valley, Maryland as a registered investment advisor serving U.S. clients. The firm allocates across private equity, real estate, private credit, hedge funds, commodities and infrastructure. It executes through direct co-investments, SPVs and fund commitments. Confirmed exposures include mixed-use real estate, farmland and commodity positions. Geographic reach covers North America, Europe and Asia. Investment stages span seed through mature opportunities. The firm maintains the Verdence Foundation for philanthropic activities. It lists Leo Kelly as a recurring member of Barron's advisor rankings and holds membership in NAPFA. No additional offices or headcount figures are disclosed. Verdence separated from HighTower in 2017 to operate independently. The firm combines an RIA structure with a dedicated private real estate platform and an OCIO-style division. This architecture allows direct control over asset allocation while offering family-office style services to multiple client families.

## Sectors

- AgriTech & FoodTech
- Sports & Wellness
- Media & Entertainment
- Healthcare Services
- FinTech
- AI/ML
- Biotech

## People

- Leo Kelly — CEO and Managing Partner
- Megan Horneman — Chief Investment Officer
- Rich Rosa — Managing Director and Partner

## Questions

### Who runs investment decisions at Verdence Capital Advisors?

Leo Kelly serves as CEO and Managing Partner. Megan Horneman holds the Chief Investment Officer title and also leads the Verdence Foundation.

### What asset classes does Verdence Capital Advisors deploy into?

Allocations include private equity, real estate, private credit, hedge funds, commodities and infrastructure through direct co-investments and fund commitments.

## Related profiles

- [Goff Capital](https://altss.com/profile/goff-capital-john-goff-family-office)
- [VMS Group](https://altss.com/profile/vms-group)

---

Last updated: 2026-07-06T01:24:28.192Z

Canonical page: https://altss.com/profile/verdence-capital-advisors

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology