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Vidyard
Vidyard was founded in 2011 by Michael Litt and Devon Galloway, spinning out of the University of Waterloo's Velocity incubator.
Vidyard
Vidyard was founded in 2011 by Michael Litt and Devon Galloway, spinning out of the University of Waterloo's Velocity incubator. The company's video messaging and hosting platform targets B2B sales teams, with watch signals feeding customer relationship management and sales engagement tools. Vidyard's AI Avatars feature allows reps to record personalized video at scale without manual effort. Vidyard's product suite includes personalized video messaging, video hosting, and AI-driven avatar creation. The platform integrates natively with HubSpot, Salesforce, Salesloft, Gong, and Marketo, syncing viewer engagement data to trigger automated workflows. Over 100,000 teams reportedly use the service (per Vidyard's website, 2026). Geographically, the company serves customers primarily in North America and Europe. The company has not disclosed revenue or funding rounds since its Series B in 2016, when it raised $50M from Insight Partners, Bessemer Venture Partners, and others. Vidyard operates from its Kitchener, Ontario headquarters with no publicly listed additional offices. No philanthropic structures or operating side vehicles have been identified. Vidyard distinguishes itself by targeting enterprise sales workflow—embedding video data directly into CRM pipelines—rather than operating as a general-purpose video hosting service. Its freemium model and API integrations create a low-friction path into large organizations, but the company does not manage assets or operate as an investment vehicle.
General information
Firm type
Asset Manager
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
Canada
City
Kitchener
Corporate office
Kitchener, Ontario, Canada
Sector focus
Frequently asked questions
Does Vidyard manage external capital?
No. Vidyard is a software company offering video messaging and hosting, not an investment manager. It generates revenue through subscriptions and does not accept LP capital or manage assets.
Who are Vidyard's primary competitors?
Vidyard competes with BombBomb, Loom, and HubSpot's native video tools. Its integration-rich B2B sales workflow focus differentiates it from general-purpose video platforms.
What integrations does Vidyard offer?
Vidyard integrates natively with HubSpot, Salesforce, Salesloft, Gong, and Marketo. Video engagement data syncs into those platforms to trigger automated outreach workflows based on viewer behavior.
How does Vidyard use AI in its platform?
Vidyard launched AI Avatars in July 2025, enabling sales reps to generate personalized video messages at scale without manual recording. The feature uses generative AI to clone a user's likeness and voice.
What industries primarily use Vidyard?
Vidyard targets B2B sales and marketing teams across technology, financial services, healthcare, and other sectors that rely on CRM-driven lead follow-up and pipeline management.
Is Vidyard a public company?
No, Vidyard is privately held. Its last publicly disclosed funding round was a $50M Series B in 2016 (per Crunchbase), and it has not announced subsequent financing or an IPO.
Where was Vidyard founded?
Vidyard was founded in 2011 in Kitchener, Ontario, Canada, as a spinout from the University of Waterloo's Velocity incubator.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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