# WhitneyWilder

WhitneyWilder is a Single Family Office based in St. Petersburg, United States.

## Overview

- **Organization type:** Single Family Office
- **Headquarters:** St. Petersburg, United States
- **Region:** North America
- **Address:** 100 2nd Ave S, Suite 901S, St. Petersburg, FL 33701
- **Founded:** 2020
- **Assets under management:** 50 (Altss estimate)
- **Website:** whitneywilderfamily.com
- **LinkedIn:** https://www.linkedin.com/company/whitneywilder

## Regulatory record

- **Reports private funds:** No

## About

Whitney Wilder established the single-family office in 2020 after prior roles at The Riverside Company and Ballast Point Ventures. The Wilder family wealth forms the sole capital base. The office concentrates on direct equity in lower-middle-market companies. Asset classes include real estate, private credit, and startups. Positions target seed and Series A stages. Confirmed geographies cover North America and Europe. Investments favor service platforms where operational advantages support durable growth. The team remains small and centered on the founder. Whitney Wilder holds a BS in Finance from the University of Florida and an MBA from the University of Chicago Booth School of Business. Adjacent vehicles include membership in ACG Tampa Bay and board service at Social Venture Partners Tampa Bay. No dated operational events from the last 24 months appear in available records. The structure keeps all capital proprietary and avoids external fund commitments. This single-source mandate allows direct selection of operator-led businesses without LP reporting layers.

## Sectors

- Digital Health
- ClimateTech
- FinTech
- AgriTech & FoodTech

## People

- Whitney Wilder — Principal and Founder

## Questions

### Who runs investment decisions at WhitneyWilder?

Whitney Wilder serves as principal and founder and leads all investment decisions.

### How does WhitneyWilder source proprietary deal flow?

The firm draws on the founder’s prior experience at The Riverside Company and Ballast Point Ventures to identify founder-led businesses.

### Is WhitneyWilder structured as a single family office or does it operate more like a venture firm?

It functions strictly as a single family office that deploys only proprietary capital into direct equity positions.

### Does WhitneyWilder participate in fund commitments or only direct deals?

The office makes only direct investments and does not commit to external funds.

### What investment stages does WhitneyWilder typically target?

The firm targets seed and Series A opportunities in lower-middle-market companies.

### What is WhitneyWilder’s known posture on co-investments alongside external GPs?

No co-investment activity with external GPs is recorded.

## Related profiles

- [UpVentures Capital](https://altss.com/profile/upventures-capital-martin-babinec-family-office)
- [Benevolent Capital Partners](https://altss.com/profile/benevolent-capital-partners-johnson-family-office)

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Last updated: 2026-08-10T15:54:10.904Z

Canonical page: https://altss.com/profile/whitneywilder-wilder-family-office

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology