# XML Financial Group

XML Financial Group is a Bank / Wealth / Trust based in Bethesda, United States.

## Overview

- **Organization type:** Bank / Wealth / Trust
- **Headquarters:** Bethesda, United States
- **Region:** North America
- **Address:** Bethesda, MD, United States
- **Founded:** 2004
- **Assets under management:** Undisclosed
- **Website:** xmlfg.com
- **LinkedIn:** https://www.linkedin.com/company/xml-w-women-wealth-wellness

## Regulatory record

- **CRD number:** 284987
- **SEC file number:** 801-108376
- **Registration status:** APPROVED
- **Latest Form ADV filing:** 2026-03-27T05:00:00.000Z
- **Reports private funds:** No
- **Private funds reported:** 0
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/284987

## About

XML Financial Group launched in 2004, founded by Brock Jolly to deliver fee-based financial planning and wealth management from an independent platform. The firm operates from its headquarters in Bethesda, Maryland, serving the Washington, D.C. metropolitan corridor. Its client base spans high-net-worth individuals, families, and corporate executives, a constituency that tends to demand tax-aware planning and concentrated-stock strategies given the region's government-contracting and professional-services concentration. XML constructs client portfolios across equities, fixed income, and alternative investments, layering in tax-loss harvesting and estate-planning coordination. The firm's core strategic edge lies in its open-architecture model — as an RIA with no in-house products, XML can allocate to third-party managers, ETFs, and private-market funds without the incentive to fill a proprietary pipeline. The geographic focus stays Mid-Atlantic, with client concentrations in Maryland, Virginia, and the District of Columbia. The firm maintains a lean partnership structure led by Jolly. While specific AUM and advisor headcount are not publicly disclosed, XML's posture reflects the broader breakaway-RIA movement — experienced advisors leaving wirehouses to build independent practices where fiduciary duty is structurally embedded. The firm's regulatory filings confirm its registration with the SEC, underscoring the fiduciary standard that governs client relationships. XML's structural differentiator is its hybrid character: it delivers the service model of a private-bank wealth group without the institution's balance sheet, removing product-push conflicts that can arise inside bank-affiliated advisory channels. For Mid-Atlantic families with complex finances, that architecture substitutes advice breadth for institutional scale, trading a trillion-dollar parent for a partnership model that ties compensation directly to the quality of the planning.

## Sectors

- Wealth Management
- Financial Planning

## People

- Brock Jolly — Managing Partner

## Questions

### Does XML Financial Group operate as a fiduciary?

Yes. XML is registered with the SEC as a Registered Investment Advisor, which legally binds the firm to a fiduciary standard. This means its advisors must place client interests ahead of the firm's own, and conflicts of interest — including compensation tied to specific products — must be fully disclosed.

### What client types does XML Financial Group typically serve?

The firm serves high-net-worth individuals, families, and corporate clients, with a concentration in the Washington, D.C. metropolitan area. Its client base often includes professionals with concentrated equity positions, deferred compensation, and complex tax situations common in the government-contracting and legal sectors.

### How does XML Financial Group construct investment portfolios?

XML uses an open-architecture approach, selecting from third-party fund managers, ETFs, individual securities, and private-market opportunities. Because the firm has no proprietary investment products, advisor compensation is not skewed toward an in-house fund family, which allows asset allocation to be driven purely by client suitability.

## Related profiles

- [XJSCI](https://altss.com/profile/xjsci)
- [XP Inc.](https://altss.com/profile/xp-investimentos)

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Last updated: 2026-06-03T20:00:00.000Z

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