# Z2C

Z2C is an Asset Manager based in Karachi, Pakistan.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Karachi, Pakistan
- **Region:** Asia
- **Address:** 4th Floor, The Forum, Khayaban-e-Jami, Clifton Block 9, Karachi, Pakistan
- **Founded:** 1997
- **Assets under management:** Undisclosed
- **Website:** www.z2climited.com
- **LinkedIn:** https://www.linkedin.com/company/z2cpakistan

## Regulatory record

- **Reports private funds:** No

## About

We are a venture catalyst that bridges martech ideas and success As pioneers and thought leaders in the communications industry we have a front row seat on the challenges our clients and the industry at large are faced with. The areas where these challenges lie are in the spaces of Commerce, Insights, Sports, Communications and … HOME Read More »

## Sectors

- MarTech
- AdTech
- E-Commerce
- SportsTech
- Media & Entertainment

## Offices

- Islamabad, Pakistan

## People

- Farhan Khan — CEO of Brainchild Communications
- Adam Dawood — Founder of bSecure

## Questions

### How does Z2C source its investment opportunities?

Z2C sources opportunities through its own media agency operations. The firm's positioning as Pakistan's first media agency and its long-term client relationships with the country's largest brand owners give it visibility into emerging technology gaps in commerce, data analytics, video, sports, and communications. Z2C then builds or backs ventures that solve those specific client-identified challenges, rather than sourcing deals through traditional VC networks.

### What is Z2C's relationship with Publicis Groupe?

Z2C has a long-term affiliate partnership with Publicis Groupe through two portfolio companies: Brainchild Communications Pakistan and Blitz. Both are described on the firm's website as affiliates of the French multinational advertising and public relations group, which is one of the world's largest marketing and communications holding companies. The arrangement gives Z2C's agencies access to Publicis's global network while remaining independently operated.

### Does Z2C invest outside of Pakistan?

All disclosed operations, offices, and portfolio companies are based in Pakistan. The firm maintains headquarters in Karachi and an office in Islamabad. No international investments, offices, or portfolio companies have been disclosed, though the Publicis affiliation provides an indirect global link through Brainchild and Blitz.

## Related profiles

- [Z21 Ventures](https://altss.com/profile/z21-ventures)
- [Z2 Investment Management](https://altss.com/profile/z2-investment-management)

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Last updated: 2026-06-03T20:00:00.000Z

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