Asset Manager

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Alliance Funding Group

Alliance Funding Group is a asset manager based in Tustin, founded 1998, managing $3B; the Altss profile covers its classification, headquarters, registration,...

Alliance Funding Group

Alliance Funding Group has been financing small, medium, and enterprise sized businesses throughout the United States since 1998.

General information

Firm type

Asset Manager

Year founded

1998

AUM

$3B

Location

Region

North America

Country

United States

City

Tustin

Corporate office

18231 Irvine Blvd, Tustin, CA 92780, United States

Additional offices

1650 Pacific Coast Highway Suite 308, Redondo Beach, CA 90277 · 14425 Falcon Head Blvd Building E, Suite 100, Austin, TX 78738 · 75 Portsmouth Blvd, Suite 220, Portsmouth, NH 03801 · 914 A Street Suite 200, Tacoma, WA 98402

Sector focus

Equipment LeasingCommercial FinanceWorking Capital

Frequently asked questions

Who runs investment decisions at Alliance Funding Group?

The firm's public website identifies no named principals or investment committee members. Decision-making authority appears to reside with senior management at the Tustin headquarters. No external fund managers or CIOs are disclosed.

How does Alliance Funding Group source proprietary deal flow?

AFG sources transactions through direct relationships with equipment vendors, dealers, and brokers via its Programs & Partnerships division. The firm also offers private-label bank programs and a broker program to expand origination channels (per firm website).

Is Alliance Funding Group structured as a family office or an asset manager?

AFG operates as a commercial finance company, not a family office. It originates, underwrites, and holds equipment leases and loans. The firm's ownership structure is not publicly disclosed.

Does Alliance Funding Group participate in fund commitments or only direct deals?

AFG appears to focus solely on direct transactions secured by equipment or working capital needs. It does not publicly market fund vehicles or commingled investment products.

What investment stages does Alliance Funding Group typically target?

AFG targets operational-stage businesses—not startups. It finances equipment purchases and working capital for small, medium, and enterprise-sized companies. Transaction sizes range from $25,000 to $50 million.

Which sectors does Alliance Funding Group explicitly avoid?

The firm does not disclose a sector-exclusion list. It states it serves 'a wide variety of businesses & government agencies,' implying a broad mandate without an explicit avoidance policy.

What is Alliance Funding Group's known posture on co-investments alongside external GPs?

AFG does not publicly market co-investment or syndication opportunities. It partners with banks through syndicate credit facilities but appears to underwrite and hold paper on its own balance sheet.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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