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Alternative Wealth Partners
Kelly Ann Winget's AWP opens private-equity access for self-made and next-gen accredited investors, deploying across buyout, growth, and real-economy...
Alternative Wealth Partners
Alternative Wealth Partners was founded by Kelly Ann Winget, an operator who cut her teeth in an entrepreneurial oil-and-gas family and went on to help raise nearly $1 billion in private capital across more than 250 deals. She shaped the firm for investors who built their own wealth or inherited it without the institutional relationships that traditionally gate private markets — a constituency she believes has been structurally underserved. AWP structures its funds to span buyout, growth equity, venture, and co-investment opportunities, reserving capacity for complex situations and succession-driven transactions. The firm targets essential-business verticals — industrials, energy and infrastructure assets, and select technology companies — rather than chasing headline venture rounds. Its geographic reach concentrates on the US, with an operating footprint that reflects Winget's background in construction, energy, and capital-raising for venture-backed companies. Specific portfolio names are not disclosed publicly, but the firm's materials emphasize diversified exposure across privately held companies powering the real economy. The firm lists eight professionals on its website, including a core leadership layer of COO Nicole Greene, CFO Webb Stickney, CTO Drew Winget, and Chief Growth Officer Addie Gundry, all bearing strategic-advisor titles alongside functional roles. AWP does not publish an AUM figure or aggregate deployment number, and it does not disclose a separate affiliated foundation or wealth-management vehicle. Its investor base is explicitly wired toward accredited individuals starting at $250,000 allocations rather than institutional LPs — a posture that narrows its perceived peer set to a small number of access-oriented private-equity managers. What distinguishes AWP structurally is its deliberate bundling of investor education with fund access. The firm runs a public newsletter and explicitly markets itself to next-generation and self-made accredited investors who may lack the private-market fluency of multi-generational wealth holders — a parallel to the membership-model education layers used by a handful of direct-investing platforms, but embedded within a GP-led fund structure rather than a club or marketplace.
General information
Firm type
Private Equity
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
—
Corporate office
United States
Principals
Kelly Ann Winget
Founder & CEO
Addie Gundry
Chief Growth Officer
Drew Winget
CTO, Strategic Advisor
Nicole Greene
COO, Strategic Advisor
Webb Stickney
CFO, Strategic Advisor
Madeline Reeves
CMO, Strategic Advisor
Stuart Robertson
Portfolio Company CFO, Strategic Advisor
Laura Henson
Public Relations
Sector focus
Frequently asked questions
Who runs investment decisions at Alternative Wealth Partners?
Founder and CEO Kelly Ann Winget leads investment strategy. Her background spans energy, construction, venture-backed startups, and family-office operations, including raising nearly $1 billion across more than 250 deals. The firm does not list a separate CIO or investment committee, indicating Winget retains primary decision authority.
How does AWP source its deals?
The firm's sourcing appears to lean heavily on Winget's two-decade operator network across energy, industrials, and venture-backed companies — a pattern set during her capital-raising years. It does not market a proprietary sourcing engine, data-driven funnel, or intermediary-referral model; its public materials emphasize direct relationships and the founder's on-the-ground transaction experience.
Is Alternative Wealth Partners a single family office or a fund manager?
It operates as a fund manager — specifically a private-equity firm — raising pooled capital from accredited investors. Winget's experience inside family offices informs the firm's philosophy, but AWP is not the investment vehicle for a single-family fortune and does not claim SFO status.
What is the minimum investment for AWP's funds?
The firm states that investors typically start with allocations of $250,000 or more, targeting accredited individuals with $1 million-plus in net worth or $200,000-plus in annual income. This places it in the lower-middle range for direct private-market access platforms aimed at individuals.
Does AWP disclose its fund performance or current AUM?
No. The firm does not publish an AUM figure, track record, or performance metrics on its website. Prospective investors would need to obtain those numbers during direct diligence conversations or through a subscription document.
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