Asset ManagerRIA · CRD 333297SEC-RegisteredPrivate Fund Adviser

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Bloom Equity

Bloom Equity is an SEC-registered investment adviser in New York, NY, registered since 2025. It advises clients on investment strategies. The firm is based in...

Bloom Equity

Bloom Equity is an SEC-registered investment adviser in New York, NY, registered since 2025. It advises clients on investment strategies. The firm is based in New York.

General information

Firm type

Asset Manager

Location

Region

Europe

Country

Ireland

City

New York

Corporate office

Dublin, Ireland

Additional offices

575 5th Ave, Suite 2102, New York, NY 10017

Principals

Bart Macdonald

Managing Partner

Jeff Hsiang

Partner

Abe Borden

Principal

Sector focus

Enterprise SoftwareTech-Enabled Services

Frequently asked questions

Who runs investment decisions at Bloom Equity?

Managing Partner and founder Bart Macdonald oversees investment strategy, value creation, governance, and investor relations. Partner Jeff Hsiang, a former Blackstone and Lazard professional, sits on the investment committee and provides oversight on all investment activities. Principal Abe Borden, formerly of Diversis Capital and K1 Investment Management, supports investment decisions alongside associates Andrew Olson and Richard Jiang, whose prior firms include Access Holdings, CVC Capital Partners, and Accel-KKR.

Does Bloom Equity operate as a traditional private equity fund or use a different structure?

The firm's website does not disclose its fund structure, LP base, or vehicle type. It describes itself as a private investment firm, which could represent a committed fund, pledge-fund, or deal-by-deal capital model. No SEC filings or fund formation announcements were referenced in public materials. This opacity distinguishes it from GPs that market blind-pool vehicles to institutional LPs.

What is Bloom Equity's geographic focus?

Bloom targets companies headquartered in North America, Western Europe, or Australia/New Zealand. Its dual headquarters in Dublin and New York provide a transatlantic base for sourcing and operational support. The firm's team page lists professionals with deal experience on both continents, including at European firms CVC Capital Partners and ECP.

What investment stages and transaction types does Bloom target?

Bloom targets majority investments (>51%) requiring operational control. Transaction types include growth investments, management-led buyouts, take-privates, carve-outs, and recapitalizations. The firm focuses on companies with $5 million to $50 million+ in annual recurring revenue and mandates that targets are either EBITDA-positive or profitable within 12 months. The 0–100%+ annual revenue growth criterion signals that Bloom will acquire both steady-state and hypergrowth assets.

How does Bloom Equity create value in portfolio companies?

Bloom assigns an internal operations and value-creation team—not external consultants—to each portfolio company. Senior Operating Partners lead pre- and post-investment initiatives, including M&A rollup strategies, go-to-market transformations, marketing technology overhauls, and talent infrastructure builds. For example, Operating Director of Marketing Chris Mindnich previously led a comprehensive marketing transformation at SurePoint Technologies. Operating Director of Talent Andrea Hutchinson builds scalable recruiting functions aligned with revenue growth targets.

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