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Bully Pulpit Interactive

Bully Pulpit Interactive is an outcomes agency founded in 2009 in Washington, DC. The company provides services including audience targeting, message...

Bully Pulpit Interactive

Bully Pulpit Interactive is an outcomes agency founded in 2009 in Washington, DC. The company provides services including audience targeting, message development, content creation, and data-driven decision making. It serves clients across business, politics, and policy sectors.

General information

Firm type

other

Year founded

2000

Location

Region

North America

Country

United States

City

Washington

Corporate office

Washington, D.C., United States

Additional offices

New York · San Francisco · Chicago

Principals

Mark McKinnon

Co-Founder

Andrew Bleeker

CEO

Sector focus

Media & EntertainmentPublic AffairsDigital Marketing

Frequently asked questions

Who controls Bully Pulpit Interactive now?

Andrew Bleeker serves as CEO. The firm is owned by Dentsu International after its 2022 acquisition. Mark McKinnon, co-founder, is no longer actively involved in daily operations.

Does Bully Pulpit Interactive manage investment capital?

No. Bully Pulpit Interactive is a digital marketing and communications agency, not an asset manager or family office. It does not deploy capital or hold AUM; it provides services on a fee basis.

What types of clients does Bully Pulpit Interactive serve?

The firm works with Democratic political campaigns, advocacy groups like the Bill & Melinda Gates Foundation, and corporate clients including Fortune 500 companies. It also advises on crisis communications and public affairs.

What is Bully Pulpit Interactive's geographic focus?

Primarily the United States, with offices in Washington D.C., New York, San Francisco, and Chicago. Through Dentsu, it has access to international resources but remains US-centric in client work.

How is Bully Pulpit Interactive structured within Dentsu?

It operates as a standalone agency under Dentsu International's Creative and Media division, retaining its brand and leadership. Dentsu provides back-office, technology, and data capabilities.

What is the firm's known expertise?

Bully Pulpit Interactive specializes in digital advertising, paid media, creative production, and data-driven persuasion. It applies political campaign tactics — rapid response, microtargeting, and analytics — to corporate and advocacy communications.

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