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Cardlytics
Our leading card-linked offer network delivers incremental lift to advertisers and best-in-class offers for financial institutions and publishers. Learn more.
Cardlytics
Our leading card-linked offer network delivers incremental lift to advertisers and best-in-class offers for financial institutions and publishers. Learn more.
General information
Firm type
other
Year founded
2008
Location
Region
North America
Country
United States
City
Atlanta
Corporate office
Atlanta, GA, United States
Principals
Amit Gupta
Chief Executive Officer
Peter Chan
Chief Technology Officer
David Evans
Chief Financial Officer
Rory Mitchell
Chief Business Officer, US and UK
Nick Lynton
Chief Legal & Privacy Officer
Carson Napps
Chief People Officer
Jose Singer
Chief Product Officer
Sector focus
Frequently asked questions
Who runs investment decisions at Cardlytics?
As a publicly traded company, Cardlytics’ strategic direction is set by its CEO Amit Gupta and board of directors. Day-to-day operations are managed by the executive leadership team including the CTO, CFO, and chief business officer.
How does Cardlytics source proprietary deal flow?
Cardlytics does not operate as an investment firm sourcing deal flow. It generates revenue by selling targeted advertising and purchase analytics to brands and retailers through its card-linked offer platform.
Is Cardlytics structured as a family office or does it operate more like a venture firm?
Neither. Cardlytics is a publicly traded company (Nasdaq: CDLX) that operates a commerce media platform. It is not a family office, asset manager, or venture firm.
What investment stages does Cardlytics typically target?
Cardlytics does not make investments in other companies. It focuses on building and scaling its ad technology platform.
Which sectors does Cardlytics explicitly avoid?
Cardlytics does not publicly pre-avoid specific advertiser categories; its partner roster includes retail, grocery, telecom, streaming, restaurant, travel, and luxury verticals.
How is Cardlytics related to any parent or related vehicle?
Cardlytics is an independent public company with no disclosed parent entity. It was founded by former bankers and went public on Nasdaq.
Where does the underlying wealth come from?
Cardlytics is a public corporation, not a family office, so its capital comes from public market shareholders and operating revenue — not a single family fortune.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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