Altss vs Affinity

15 min readCompetitor figures re-checked

Affinity is the AI-first private capital CRM. It reads your firm's email and calendar and turns a decade of interactions into a relationship graph, now with agents that prep meetings and find warm paths. Altss starts from the other end: OSINT-verified allocator data on firms nobody at your firm has emailed yet, with a CRM, AI-assisted outreach, a copilot, and a notetaker built on top. One knows your network. The other knows the market. This page covers where each wins, honestly.

The short answer

Choose Altss when

You need allocators your firm has never met. Affinity's graph is built from your own inbox, so it is empty on every family office and institutional LP nobody at the firm has contacted, which is most of a Fund I or Fund II target list.

Choose Affinity when

You are working a network your firm already has. Relationship strength scoring, warm-intro paths from real contact history, and passive activity capture are things Altss does not attempt and cannot reproduce without reading your mail.

9,000+
Family offices in Altss, global
150,000+
Institutional LP entities in Altss
3,300+
Private capital firms using Affinity
$2,000+
Affinity list price per seat per year

#At-a-glance comparison

At-a-glance comparison of Altss and Affinity

  • What it is

    Altss
    An allocator data platform with the fundraising workflow built in
    Affinity
    A private capital CRM whose moat is captured relationship data1
  • Where the data comes from

    Altss
    Public record: filings, registries, CAFRs, 990s, disclosures, published statements
    Affinity
    Your firm's own email and calendar, plus resold third-party enrichment12
  • Coverage before you plug anything in

    Altss
    9,000+ family offices, 150,000+ institutional LP entities, 40,000+ GPs, live 35M+ companies5
    Affinity
    Enrichment layer of 8M+ companies and 40M+ people, with the relationship graph empty until your inbox is synced2
  • Relationship intelligence

    Altss
    Relationship graph built from public transactions, filings, and roles across the market
    Affinity
    Relationship strength scored 10–100 from interaction recency and frequency, with 1st and 2nd degree paths and decay alerts2
  • Scale of interaction data

    Altss
    Not captured. Altss does not read your firm's inbox
    Affinity
    25B+ emails and calendar events, 130B+ structured relationships across 3,300+ firms1
  • Agents

    Altss
    Research copilot, AI-assisted outreach, meeting notetaker, Scouter for investor discovery
    Affinity
    Affinity Ascend, launched July 2026: Meeting Prep, Data Update, and Warm Intro agents, plus AI Chat and MCP skills3
  • Outbound sequences

    Altss
    AI-assisted outreach with sequenced follow-ups, sent from your own mailbox
    Affinity
    Not a product surface1
  • Meeting notetaker

    Altss
    Included, in-platform inbox and notetaker
    Affinity
    Included1
  • Allocator coverage

    Altss
    The core dataset: family offices, pensions, endowments, foundations, sovereign wealth funds, insurers
    Affinity
    Not a native dataset. LP records come from what your firm has touched or from enrichment partners
  • Enrichment sourcing

    Altss
    First-party OSINT collection, traceable to a public source per record
    Affinity
    40+ sources, naming PitchBook, Crunchbase, Dealroom, Preqin and Grata; top-tier gated2
  • Developer surface

    Altss
    None. UI-only, no API, no export
    Affinity
    REST API v1 and v2, webhooks, hosted MCP server, Snowflake and Databricks data share2
  • Deal permissions

    Altss
    Team workspaces with permissioned visibility
    Affinity
    Per-deal allow lists for MNPI, with fund, strategy and team silos on higher tiers2
  • Pricing

    Altss
    Investor Intelligence $15,000–$25,000/year ($12,000–$20,000 emerging); Fundraising OS from $35,000
    Affinity
    Published: Essential $2,000, Scale $2,300, Advanced $2,700 per user per year; Enterprise custom4
  • Best for

    Altss
    Raising capital from allocators you do not yet know
    Affinity
    Working a network your firm already has, especially deal sourcing

Affinity figures and pricing read from affinity.co on August 6, 2026. Altss figures reflect internal database counts as of August 2026. The two platforms are priced on different units: Affinity is a per-seat CRM licence, Altss is a per-seat data and workflow subscription.

Affinity and Altss are not the same product and a team can reasonably buy both. Affinity's moat is your own firm's interaction history, turned into a relationship graph with strength scores, warm-intro paths, and agents that act on it. That graph is deep inside your network and empty outside it. Altss's moat is allocator data collected from the public record, which exists whether or not anyone at your firm has ever emailed the counterparty. If your problem is working a warm network on the deal side, Affinity. If your problem is finding and reaching allocators you have no relationship with, Altss.
Altss OSINT-native allocator-intelligence platform showing family office and institutional LP data with a built-in CRM, AI outreach, a research copilot, and a relationship graph
The Altss platform: 9,000+ family offices, 150,000+ institutional LP entities, and a live 35M+ company dataset, with a built-in CRM, AI outreach, a research copilot, and a relationship graph in one OSINT-native workspace.

#What is Altss?

Altss is an OSINT-native allocator-intelligence platform built for managers raising capital in alternative assets. The data layer comes from the public record: SEC filings (Form ADV, Form D, 13F), state pension CAFRs, Form 990 and 990-PF for foundations, endowment annual reports, sovereign wealth fund disclosures, verified corporate registries, and published allocator statements. That produces verified profiles of 9,000+ family offices and 150,000+ institutional LP entities worldwide5.

Around that data sits the workflow: a built-in CRM and pipeline, AI-assisted outreach with sequenced follow-ups, a research copilot, an inbox with a meeting notetaker, Scouter for investor discovery, events and conference intelligence, and a relationship graph. Altss also runs a live 35M+ company dataset.

The important architectural difference from Affinity: Altss's relationship graph is derived from public transactions, filings, and roles, not from reading your firm's mailboxes. That means it covers allocators no one at your firm has ever contacted. It also means it does not know that your partner had dinner with a CIO last March, which Affinity does.

Altss is UI-only. No CSV export, no public API, no CRM sync, no MCP server. Affinity has all four.

#What ships in the platform today

Every capability below is live for customers today. They sit in two places: the Investor Intelligence plans, and Altss Fundraising OS, which adds the fundraising and IR workflow on top. Roadmap items are named as roadmap on the platform page, never here.

Included in every Investor Intelligence plan

From $15,000/year, or $12,000 for qualifying emerging managers

  • Investor research and discovery

    Search and filter the allocator universe by geography, strategy, AUM, mandate and signal. Verified decision-makers and contacts on every profile.

  • AI-assisted research

    Ask in plain language across the dataset. "Which Miami family offices backed a first-time healthcare manager" returns a filtered, sourced answer rather than keyword matches.

  • Agentic knowledge base

    A knowledge layer that works the corpus for you: follows the question across filings, registries and profiles, and returns an answer with its evidence attached.

  • Allocator signals and mandates

    Mandate shifts, organizational changes, personnel moves and fund launches, surfaced as they become publicly observable.

  • Evidence-backed profiles

    Every record traces to a public source with a verification timestamp, so a claim about an allocator can be checked against a filing rather than trusted.

  • Scouter

    Investor discovery and targeting: surface allocators whose current mandate matches the fund you are raising, not the one you raised last time.

  • LP–GP Connect

    Present your fund directly to allocators inside the platform, live since February 2026.

Research copilot

Which family offices backed a first-time healthcare manager in the last 18 months?

1

Single family office · Boston

Form D990-PFPress release
2

Single family office · Geneva

Form D990-PFPress release
3

Multi-family office · Toronto

Form D990-PFPress release

Every row carries the public source it was derived from.

Ask in plain language; every row carries the public filing it came from. Interface illustration.

Altss Fundraising OS

From $35,000/year, includes Global Investor Intelligence

  • Investor CRM and pipeline

    Track every allocator conversation in-platform. Stages, owners, notes, and collision detection so two partners never work the same LP.

  • AI-assisted outreach

    Warm-path orchestration and sequenced follow-ups, drafted against the allocator's actual mandate. You send from your own mailbox; nothing goes out unreviewed.

  • Relationship and warm-path mapping

    LPs, GPs, companies and the people who move between them, derived from filings and transactions rather than from anyone's inbox.

  • Meeting and interaction intelligence

    An inbox and meeting notetaker that files notes against the firm and the person automatically, so the record of a conversation lives with the allocator it concerns.

  • Events and conference intelligence

    Who is attending, who is speaking, and which of them is actively allocating, before you book the flight.

  • Team collaboration and analytics

    Shared pipeline across the IR team, with fundraising analytics and prioritization on top of the same allocator data.

Pipeline
Researching24

Single family office · Zurich

Mandate signal

Endowment · US Midwest

Mandate signal

MFO · Singapore

Mandate signal
First contact11

Foundation · Nordics

Mandate signal

SFO · Gulf

Mandate signal
In diligence5

Pension · Netherlands

Mandate signal

Fund of funds · UK

Mandate signal
The investor CRM: allocator records move through your pipeline with their signals attached. Interface illustration.
Outreach · draft for review

Warm path

Your firm
Co-investor
Target allocator

Derived from a filed co-investment, not an inbox

Step 2 of 4 · follow-upAwaiting your approval
Send from your mailboxEdit
Warm paths derived from filings rather than inboxes, and nothing sends without your approval. Interface illustration.

Altss is UI-only: no CSV export, no public API, and no external CRM sync. That is a deliberate product decision, and it is stated on every comparison on this site.

#What is Affinity?

Affinity is a CRM built specifically for private capital, positioned as the AI-first private capital CRM. Its central idea is that a firm's collective email and calendar activity is already a map of its network, and that the CRM should build itself from that activity rather than depend on deal teams entering data.

Per affinity.co, read August 6, 2026, Affinity publishes1:

  • 3,300+ private capital firms on the platform1
  • 25B+ emails and calendar events captured1
  • 130B+ structured relationships1
  • 15T+ enrichment data points1
  • Enrichment covering 8M+ companies and 40M+ people from 40+ sources2
  • 330+ private equity firms, up 71 in six months6

The relationship intelligence layer is the product's core. Affinity scores relationship strength on a 10 to 100 scale from interaction recency and frequency, exposes it as a sortable and filterable column, distinguishes first-degree from second-degree connections, and can alert when a score decays below a threshold. Alliances let a firm share network visibility with trusted partners while exposing only names and strength, never email content2.

In July 2026 Affinity launched Ascend, its agent platform: a Meeting Prep agent that builds a brief before every external meeting, a Data Update agent that proposes field updates grounded in meeting notes, and a Warm Intro agent that maps and ranks introduction paths and drafts the outreach. Every agent follows a suggest, review, approve contract; nothing writes to the CRM without human approval3. Affinity also ships a hosted MCP server, REST APIs, and Snowflake and Databricks data shares2.

Affinity publishes per-seat pricing: Essential at $2,000, Scale at $2,300, and Advanced at $2,700 per user per year, with Enterprise custom. Ascend agents are included from Scale upward; third-party enrichment from PitchBook, Dealroom and Crunchbase is Advanced-tier only4.

#Coverage comparison

Two relationship graphs, built from different inputs

Affinity's graph is built from interaction data: 25B+ emails and calendar events across 3,300+ firms, scored for strength and decay12. Inside a firm's own network it is excellent, and no public dataset can tell you that a partner has been emailing a CIO weekly for three years.

The structural limit is the same thing that makes it strong. The graph is bounded by your firm's inbox. On an allocator nobody at your firm has contacted, there is no interaction history to score, and the record is whatever the enrichment layer supplies.

Altss's graph is derived from public transactions, filings, and roles: who invested alongside whom, who sits on which board, who moved from which institution to which. It is thinner on warmth, because it does not know your dinners. It is broader on reach, because it does not need them. For a manager raising a first or second fund, most target LPs sit outside any existing network, which is exactly where an interaction-derived graph has nothing to say.

Allocator coverage: the asymmetry

Altss covers 9,000+ family offices, 150,000+ institutional LP entities, and 40,000+ GPs as a first-party dataset collected from the public record5. Affinity does not maintain an allocator dataset. Its enrichment layer covers 8M+ companies and 40M+ people, resold from PitchBook, Crunchbase, Dealroom and others, and gated to the Advanced tier2.

That enrichment is oriented toward companies and operators, which fits Affinity's centre of gravity in deal sourcing. It is not built to tell you which endowments changed their private markets allocation this quarter, or which single-family office just hired a head of private credit.

Where Affinity's data is unreachable for us

There is no OSINT equivalent to your own firm's email history, and we are not going to claim otherwise. Affinity knows which of your colleagues has the strongest path into a target, when that relationship last had contact, and whether it is decaying. Altss cannot know any of that, because Altss does not read your mailboxes.

If your fundraising or sourcing motion is fundamentally about mobilising an existing network, that is a real advantage and it is Affinity's to keep.

#Data freshness

Both platforms update continuously, but they are refreshing different things: Affinity refreshes what your firm did, Altss refreshes what the market did.

Altss

  • 30-day full database re-verification cycle across the allocator dataset
  • Faster updates on personnel changes, mandate shifts, and fund launches as they become publicly observable
  • Every email bounce-checked before the record appears
  • Every record traceable to a public source with a verification timestamp

Affinity

  • Interaction data updates as your team sends email and takes meetings, with no manual entry2
  • Enrichment records refresh continuously when a company raises or an executive moves2
  • Relationship strength decays automatically and can trigger threshold alerts2
  • Coverage of any entity your firm has never contacted depends entirely on the enrichment tier you bought2

Affinity's freshness is unbeatable on your own activity and undefined outside it. Altss's freshness is uniform across the allocator universe because it never depended on your activity in the first place.

#Methodology: public record vs. your own inbox

This is the sharpest methodological contrast in this whole comparison set, and it is worth stating plainly rather than scoring.

Affinity's approach: passive capture. On first sign-in Affinity syncs email and calendar, creates contacts from addresses, creates organizations by matching email domains to company websites, and populates job titles and phone numbers by reading email signatures. Nobody types a contact in. Relationship strength is then computed from recency and frequency of interaction. The result is a genuine system of record for a firm's network, earned over years of use2.

Altss's approach: open-source collection. Altss treats allocator intelligence as an OSINT problem: filings, registries, CAFRs, 990s, endowment reports, sovereign disclosures, public news, and published statements, resolved into entities and timestamped against their source. The output exists for allocators that no customer has ever contacted, in jurisdictions where nobody on your team has a relationship.

The practical test: pick a family office in Zurich or Riyadh that your firm has never emailed. Affinity has whatever the enrichment vendors hold, and no relationship signal at all. Altss has a sourced profile, current mandate signals, and a verified contact. Now reverse it: ask which of your partners has the warmest path into a fund you are co-investing with. Affinity answers precisely; Altss can only offer public co-investment and board overlaps.

#Pricing

Altss

Published. Family Office Intelligence $15,000/year ($12,000 emerging), Global Investor Intelligence $18,000 ($15,000), Full Market Intelligence $25,000 ($20,000). One named user included; additional users from $5,000. Altss Fundraising OS from $35,000/year adds the investor CRM, AI outreach and meeting intelligence. The price includes the data; there is no separate enrichment tier.

Affinity

Affinity (published on affinity.co):

  • Essential: $2,000 per user per year4
  • Scale: $2,300 per user per year, adds Ascend agents and the hosted MCP server4
  • Advanced: $2,700 per user per year, adds PitchBook, Dealroom and Crunchbase enrichment and packaged integrations4
  • Enterprise: custom4
  • PitchBook enrichment requires your own PitchBook subscription in addition4

Affinity is far cheaper per seat, and it should be: it is a CRM licence, not a data subscription. The honest comparison is total stack cost. An Affinity Advanced seat plus the PitchBook subscription its enrichment depends on plus an LP database is a different number than the headline $2,700. Altss bundles the allocator data, the CRM, and the outreach into one per-seat price. Neither model is universally better; price the whole stack for your team and compare that.

Affinity pricing read from affinity.co/product/affinity-pricing on August 6, 2026. Altss pricing per altss.com/pricing, August 2026. Both are list prices before negotiated terms.

#

There is no OSINT equivalent to your own firm's email history. If your next twelve months depend on mobilising existing relationships, that advantage is Affinity's to keep.

Where Affinity wins

Affinity is very good, it is entrenched for good reasons, and several of its advantages are structural rather than temporary.

  1. 01

    Relationship intelligence from your own interaction history

    25B+ emails and calendar events, 130B+ structured relationships, scored 10 to 100 for strength with first and second degree paths and decay alerts12. There is no public-data equivalent. If the question is which of my colleagues can make this introduction, Affinity answers it and Altss cannot.

  2. 02

    Zero data entry

    Contacts, organizations, titles, and phone numbers populate from synced email and calendar without anyone typing2. Adoption is the failure mode of every CRM, and Affinity's design removes the main reason deal teams stop updating one.

  3. 03

    Ascend agents, and a trust contract worth copying

    Meeting Prep, Data Update, and Warm Intro agents shipped July 2026, all following suggest, review, approve, with nothing written to the CRM without human approval3. It is a mature answer to the question of what an agent is allowed to do unsupervised.

  4. 04

    Deal-side workflow and MNPI controls

    Per-deal allow lists for MNPI and public-to-private processes, with fund, strategy, and team silos2. Altss has permissioned workspaces but nothing at that level of deal-specific control.

  5. 05

    It opens outward

    REST APIs, webhooks, a hosted MCP server for Claude, ChatGPT, Gemini and Copilot, and Snowflake and Databricks data shares2. Altss has none of this by design. If your team wants its CRM queryable from an AI assistant or joined in a warehouse, Affinity supports it and we do not.

  6. 06

    Per-seat cost

    $2,000 to $2,700 per user per year4. For a twenty-person deal team, the licence arithmetic is not close, and pretending otherwise would be dishonest.

  7. 07

    Entrenchment and time in market

    3,300+ private capital firms and a decade of accumulated interaction data1. A firm's Affinity graph gets more valuable every year it runs, which is a switching cost we respect.

If your firm is deal-sourcing led and the network you need is already inside your own mailboxes, Affinity is the better purchase and adding Altss is about extending reach, not replacing it.

#Where Altss wins

Affinity's relationship graph is bounded by its customers' inboxes. It is deep inside your network and empty outside it. Ours is derived from filings and transactions, so it covers allocators nobody at your firm has ever emailed.

  1. 01

    Coverage of allocators nobody at your firm has met

    9,000+ family offices, 150,000+ institutional LP entities, and 40,000+ GPs collected from the public record5. Affinity's relationship graph is empty on an allocator your firm has never contacted, and its enrichment layer is oriented toward companies and operators, not allocators.

  2. 02

    The data is first-party, not resold

    Affinity's advanced enrichment is explicitly sourced from PitchBook, Dealroom, Crunchbase, Preqin and Grata, and is gated to the top tier2. Altss collects its own data from filings and registries, so the record traces to a primary source rather than to another vendor's licence.

  3. 03

    Outbound is a product surface here

    AI-assisted outreach with sequenced follow-ups, sent from your own mailbox. Affinity has no outbound sequencing1. For an IR team running a raise, that gap means a separate tool and a separate integration.

  4. 04

    Mandate and personnel signals

    Mandate shifts, CIO transitions, and fund launches surface as they become publicly observable5. Affinity can tell you a relationship is decaying; it cannot tell you the institution just changed its private markets target.

  5. 05

    One price, data included

    The allocator data, CRM, outreach, copilot, and notetaker are in one per-seat price. On Affinity the equivalent stack is a licence plus an enrichment tier plus, for PitchBook enrichment, your own PitchBook subscription4.

  6. 06

    Built for the raise, not the deal

    Affinity's centre of gravity is deal sourcing and deal management. Altss is built for capital formation: which allocators to target, what they are mandating, who to contact, and what to send. Both are private capital; the workflows are not the same.

  7. 07

    A live 35M+ company dataset

    Companies and startups5, against Affinity's 8M+ company enrichment layer2. On raw company coverage Altss is ahead, though Affinity's records carry deal context Altss does not attempt.

#Full feature comparison

Full feature comparison of Altss and Affinity

Data and coverage

  • Allocator dataset (FO, pension, endowment, SWF)

    Altss
    Yes: First-party, 150,000+ entities
    Affinity
    No: Not a native dataset
  • Global family offices

    Altss
    Yes: 9,000+
    Affinity
    No: Not tracked as a category
  • GP / fund manager coverage

    Altss
    Yes: 40,000+
    Affinity
    Partial: Via enrichment
  • Company coverage

    Altss
    Yes: Live 35M+
    Affinity
    Partial: 8M+ via enrichment
  • People coverage

    Altss
    Yes: 1.5M+ verified LP-side contacts
    Affinity
    Yes: 40M+ via enrichment
  • Enrichment is first-party

    Altss
    Yes
    Affinity
    No: Resold from PitchBook, Crunchbase, Dealroom
  • Source traceability per record

    Altss
    Yes: Public source + timestamp
    Affinity
    Partial: Vendor-attributed

Relationship intelligence

  • Interaction-derived relationship graph

    Altss
    No: Does not read your inbox
    Affinity
    Yes: 25B+ emails and events
  • Relationship strength scoring

    Altss
    No
    Affinity
    Yes: 10–100, with decay alerts
  • Warm-intro path mapping

    Altss
    Partial: Public co-investment and board overlaps
    Affinity
    Yes: Ranked paths + drafted outreach
  • Passive activity capture

    Altss
    No
    Affinity
    Yes: Email and calendar sync

Workflow

  • Built-in CRM & pipeline

    Altss
    Yes
    Affinity
    Yes: Core product
  • Outbound sequences

    Altss
    Yes: AI-assisted, from your mailbox
    Affinity
    No
  • Meeting notetaker

    Altss
    Yes
    Affinity
    Yes
  • Research copilot / AI chat

    Altss
    Yes: Over allocator data
    Affinity
    Yes: Over your CRM data
  • Agents

    Altss
    Partial: Copilot, outreach, Scouter
    Affinity
    Yes: Ascend: Meeting Prep, Data Update, Warm Intro
  • Mandate-shift signals

    Altss
    Yes
    Affinity
    No
  • Events & conference intelligence

    Altss
    Yes
    Affinity
    No

Openness and commercial

  • Per-deal MNPI permissions

    Altss
    Partial: Workspace-level
    Affinity
    Yes: Per-deal allow lists
  • REST API

    Altss
    No: By design
    Affinity
    Yes: v1 and v2
  • MCP server for external LLMs

    Altss
    No
    Affinity
    Yes: Claude, ChatGPT, Gemini, Copilot
  • Warehouse data share

    Altss
    No: By design
    Affinity
    Yes: Snowflake, Databricks
  • Bulk export

    Altss
    No: By design
    Affinity
    Yes
  • Mobile app

    Altss
    Partial: Responsive web
    Affinity
    Yes
  • Published pricing

    Altss
    Yes: From $15K/yr; Fundraising OS from $35K
    Affinity
    Yes: $2,000–$2,700 per seat
  • Data included in the price

    Altss
    Yes: Allocator dataset included
    Affinity
    Partial: Top-tier enrichment; PitchBook needs its own licence

Comparison accurate as of August 6, 2026. Affinity figures, feature list, and pricing read from affinity.co on that date. Altss figures reflect internal database counts. A “No” against Altss on API, MCP, export, and warehouse share reflects a deliberate product decision; see the platform page for the reasoning.

#What fund managers are saying

Affinity told us who we already knew. That was genuinely useful and it was also the whole problem: for Fund II we needed LPs nobody here had ever emailed.

Partner at a European growth equity fund1

We run both. Affinity is the system of record for the deal team, Altss is where the raise happens. Nobody has proposed collapsing them.

COO at a mid-market private equity firm2

The enrichment question decided it for us. We were paying for a CRM tier to get data resold from a subscription we were also paying for separately.

Head of IR at a private credit manager3

Warm-intro mapping is the thing Affinity does that nothing else does. We kept it for that alone.

Managing Partner, venture capital4

1–4 Testimonials reflect verified customer and prospect feedback captured in recorded evaluation calls between January 2026 and July 2026. Testimonials are lightly edited for clarity and anonymized at speaker request. Full verbatim transcripts and speaker identities are retained by Altss under NDA and can be provided to qualified prospects on request. References available.

#Which is right for you?

For deal teams sourcing through their own network
Affinity. Relationship strength scoring, warm-intro paths, and passive capture are built for exactly this, and Altss does not compete with it.
For IR teams raising from allocators they do not know
Altss. An interaction-derived graph has nothing to say about a family office nobody at your firm has contacted, which describes most of a first or second fund's target list.
For firms that already run Affinity
Add Altss rather than replace. Affinity keeps being the system of record for your network; Altss supplies the allocator universe outside it and the outreach workflow to reach it.
For emerging managers (Fund I–III)
Altss first. A brand-new firm has almost no interaction history for Affinity to mine, so the relationship graph starts empty exactly when you need coverage most. Emerging-manager pricing starts at $12,000/year.
For large deal teams counting licences
Affinity, on price. At $2,000 to $2,700 per seat against our $12,000 to $25,000, a twenty-person team is not a close call on the licence line. Compare total stack cost including the data you would otherwise buy separately.
For teams that need API, MCP, or warehouse access
Affinity. It ships REST APIs, a hosted MCP server, and Snowflake and Databricks shares. Altss is UI-only by design, and this is a hard blocker rather than a roadmap item.
For firms with strict MNPI handling requirements
Affinity. Per-deal allow lists and fund and strategy silos are more granular than Altss's workspace-level permissions.

#Pros and cons

Altss

Pros

  • +First-party allocator dataset: 9,000+ family offices, 150,000+ institutional LP entities, 40,000+ GPs
  • +Coverage exists before you plug in any of your own data
  • +Records trace to filings and registries rather than to another vendor
  • +AI-assisted outbound sequences, which Affinity does not offer
  • +Mandate, personnel, and fund-launch signals
  • +Live 35M+ company dataset
  • +One per-seat price with the data included

Cons

  • No interaction-derived relationship graph and no relationship strength scoring
  • No passive email and calendar capture
  • Warm-intro paths come from public overlaps, not from your firm's contact history
  • No API, MCP server, warehouse share, or export, all by design
  • Materially more expensive per seat than a CRM licence
  • Workspace-level permissions rather than per-deal MNPI allow lists

Affinity

Pros

  • +25B+ emails and calendar events, 130B+ structured relationships
  • +Relationship strength scoring with first and second degree paths and decay alerts
  • +Passive activity capture, so the CRM maintains itself
  • +Ascend agents with a suggest, review, approve trust contract
  • +Per-deal MNPI allow lists and team silos
  • +REST APIs, hosted MCP server, Snowflake and Databricks data shares
  • +Published pricing from $2,000 per seat per year
  • +3,300+ private capital firms and a decade of accumulated data

Cons

  • No native allocator dataset: family offices, pensions, endowments and sovereign funds are not tracked
  • The relationship graph is empty for any entity your firm has not contacted
  • Advanced enrichment is resold from PitchBook, Crunchbase and Dealroom, and gated to the top tier
  • PitchBook enrichment requires a separate PitchBook subscription
  • No outbound sequencing
  • Oriented to deal sourcing rather than capital formation

#Using both together

This is the pairing we see most often, and unlike some vendor claims about complementarity, it holds up because the two datasets genuinely do not overlap.

  • Affinity as the system of record for your firm's own network: relationship strength, warm-intro paths, deal pipeline, MNPI-controlled processes
  • Altss for the market outside that network: allocator discovery, family office and institutional LP coverage, mandate signals, and the outreach workflow to reach people you have no path to yet

The division is clean. Affinity answers who do we already know. Altss answers who should we know and how do we reach them. A firm running both loses very little to duplication.

If budget forces one, the deciding question is whether your next twelve months depend more on mobilising existing relationships or on building new ones.

#Frequently asked questions

Is Altss a replacement for Affinity?
Usually not. Affinity's relationship intelligence is built from your firm's own email and calendar history, and Altss does not read your mailboxes, so there is no version of Altss that reproduces it. If your team relies on relationship strength scoring and warm-intro mapping, keep Affinity and add Altss for allocator reach.
Is Affinity a replacement for Altss?
Not for fundraising. Affinity does not maintain an allocator dataset: family offices, pensions, endowments, foundations, and sovereign wealth funds are not tracked as a category. Its enrichment layer covers companies and people, resold from PitchBook, Crunchbase and Dealroom, which is a different dataset for a different job.
Both have a relationship graph. Are they the same thing?
No, and this is the key distinction. Affinity's graph is derived from interactions: 25B+ emails and calendar events, scored for strength and decay. Altss's graph is derived from the public record: co-investments, board seats, filings, and role histories. Affinity's is deeper inside your network and empty outside it. Altss's covers allocators nobody at your firm has met but knows nothing about your actual relationships.
Why is Altss more expensive per seat?
Because the price includes the data. Affinity is a CRM licence at $2,000 to $2,700 per seat, with top-tier enrichment resold from third parties and PitchBook enrichment requiring your own PitchBook subscription. Altss bundles the allocator dataset, CRM, outreach, copilot, and notetaker into one per-seat price. Compare total stack cost rather than the licence line.
Does Altss have agents like Affinity Ascend?
Altss ships a research copilot, AI-assisted outreach, a meeting notetaker, and Scouter for investor discovery. Affinity's Ascend agents launched in July 2026 with Meeting Prep, Data Update, and Warm Intro, and its Warm Intro agent does something Altss cannot: rank introduction paths through your firm's own contact history. Their agents act on your data; ours act on market data.
Can Altss data be pushed into Affinity?
No. Altss has no API, no CSV export, and no CRM integrations. If your requirement is to enrich Affinity records from an outside allocator dataset, Altss is the wrong tool and we would rather say so before a trial than after.
Which should an emerging manager buy first?
Altss, in most cases. A firm on Fund I has almost no interaction history for Affinity to mine, so the graph that makes Affinity valuable starts close to empty. Coverage of allocators you have never met is the binding constraint at that stage.
Can I trial Altss before deciding?
Yes. Book a demo to get a working account and test allocator coverage against your own target list before committing.

Affinity knows your network. We know the market.

Book a demo and bring twenty allocators nobody at your firm has emailed. We will show you what Altss holds on each one, and where keeping Affinity is the right call.

Sources

  1. 1.Affinity scale claims and positioning: affinity.co homepage, read August 6, 2026 (3,300+ private capital firms; 25B+ emails and calendar events; 130B+ structured relationships; 15T+ enrichment data points; product surfaces Ascend, CRM, Relationship Intelligence, Activity Capture, Affinity Data, Analytics, Mobile, Open Platform) View source ↗
  2. 2.Affinity relationship intelligence, enrichment sourcing, permissions, and developer surface: affinity.co product pages for Relationship Intelligence, Activity Capture, Affinity Data and Private Equity, plus api-docs.affinity.co and developer.affinity.co, read August 6, 2026 (relationship strength 10–100 from interaction recency and frequency; 1st and 2nd degree; decay alerts; Alliances; enrichment 40+ sources naming PitchBook, Crunchbase, Dealroom, Preqin, Grata across 8M+ companies and 40M+ people; per-deal MNPI allow lists; REST v1 and v2; hosted MCP server; Snowflake and Databricks data share) View source ↗
  3. 3.Affinity Ascend agent platform: Affinity blog, "Introducing Affinity Ascend," and Affinity support documentation on Ascend agents, July 2026 (Meeting Prep, Data Update and Warm Intro agents; AI Chat; MCP skills; suggest, review, approve contract with no autonomous CRM writes) View source ↗
  4. 4.Affinity published pricing: affinity.co/product/affinity-pricing, read August 6, 2026 (Essential $2,000, Scale $2,300, Advanced $2,700 per user per year, Enterprise custom; Ascend included from Scale; PitchBook, Dealroom and Crunchbase enrichment Advanced-tier only and PitchBook requiring its own subscription) View source ↗
  5. 5.Altss internal database counts and live 35M+ company dataset: Internal platform metrics and product roadmap, August 2026 (9,000+ family offices; 150,000+ institutional LP entities; 40,000+ GPs; 17,000+ RIAs; live 35M+ companies, expansion to 35M+ planned for Q3 2026) View source ↗
  6. 6.Affinity private equity adoption: Affinity press release via GlobeNewswire, "Affinity Sees Surge in Private Equity Adoption as Firms Embrace AI-Powered Relationship Intelligence," June 23, 2026 (330+ PE firms, up 71 in six months) View source ↗