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Cottonwood Capital Management
Cottonwood Capital Management launched in 2012 when Alex Yergin, a former Canyon Capital Real Estate Advisors investment professional, started the firm...
Cottonwood Capital Management
Cottonwood Capital Management launched in 2012 when Alex Yergin, a former Canyon Capital Real Estate Advisors investment professional, started the firm with a specialty in recapitalizing distressed single-tenant retail assets in the wake of the Global Financial Crisis. The firm was initially seeded by a family office partnership; over the subsequent decade it broadened its mandate to encompass what it terms 'necessity-based' real estate — property types characterized by essential demand drivers and fragmented institutional ownership. Cottonwood is headquartered in Menlo Park, California. The firm's strategy centers on acquiring and operating real assets within structurally undersupplied sectors. Cottonwood currently manages portfolios concentrated in self-storage facilities, manufactured housing communities, and net-lease retail properties. The firm favors direct, control-oriented acquisitions where it can deploy dedicated operating teams to improve occupancy, revenue management, and cost structures. Geographic emphasis has historically been weighted toward the Western and Southeastern United States, though the firm has evaluated opportunities across multiple domestic markets. Its capital formation has leaned heavily on single-family offices, private wealth platforms, and other institutional investors seeking specialized yield-oriented strategies. Cottonwood has executed capital deployment through a series of closed-end private funds and co-investment vehicles. In September 2024, the firm held a final close on Cottonwood Real Estate Fund V, a vehicle targeting value-add and core-plus real estate across self-storage and retail sectors (per the firm, September 2024). Earlier funds included Cottonwood Fund IV, which closed in 2021 and had been deployed across manufactured housing communities and necessity retail. The firm reports more than $1 billion in aggregate real estate acquisitions and development activity across its fund series, though no current AUM figure is publicly disclosed. Cottonwood's structural differentiator is its owner-operator integration. Unlike many real estate private equity firms that third-party all property management, Cottonwood houses property-level operating functions directly under the investment manager, aligning asset management decision-making with portfolio strategy. This embedded operations model is common in ultra-high-net-worth family office real estate platforms but less frequently executed at institutionalized fund-manager scale.
General information
Firm type
Asset Manager
Year founded
2012
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Menlo Park
Corporate office
Menlo Park, CA, United States
Principals
Alex Yergin
Founder & CEO
Michael Kroin
Partner
Sector focus
Frequently asked questions
Who runs investment decisions at Cottonwood Capital Management?
Founder and CEO Alex Yergin leads the investment committee and directs the firm's overall strategy. Yergin previously worked at Canyon Capital Real Estate Advisors, where he focused on distressed and special-situation real estate investments. Partner Michael Kroin oversees acquisitions and portfolio management.
What property types does Cottonwood focus on?
Cottonwood specializes in what it calls 'necessity-based' real estate — property types that serve essential consumer needs and exhibit demand resilience across economic cycles. The firm's primary sectors include self-storage facilities, manufactured housing communities, and single-tenant net-lease retail. These asset classes typically have fragmented institutional ownership, which the firm views as a sourcing advantage.
How does Cottonwood structure its investment vehicles?
The firm raises capital through closed-end private real estate funds, most recently Cottonwood Real Estate Fund V which held its final close in September 2024. These vehicles target control-oriented acquisitions where Cottonwood can directly operate the underlying properties. The firm also arranges co-investment opportunities for larger institutional partners alongside the main fund vehicles.
Does Cottonwood manage properties in-house or use third-party operators?
Cottonwood operates as an owner-operator, meaning property management and asset management functions sit within the same investment management entity. This vertical integration allows the firm to control leasing, revenue management, and operational improvements directly, rather than outsourcing to third-party property managers.
What type of investors back Cottonwood's funds?
Cottonwood's limited partner base includes single-family offices, private wealth platforms, and other institutional investors seeking specialized real asset exposure. The firm has not disclosed specific named investors, and it does not market to retail or non-accredited investors.
Which geographies does Cottonwood target for acquisitions?
The firm's acquisition footprint concentrates on the Western and Southeastern United States, where population growth and supply constraints support its self-storage and manufactured housing theses. Cottonwood has evaluated opportunities in multiple domestic markets and has not disclosed any international holdings.
Does Cottonwood have any philanthropic or adjacent operating businesses?
There is no public record of affiliated philanthropic foundations, operating businesses, or club memberships tied directly to Cottonwood Capital Management. The firm appears to function exclusively as a real assets investment manager without disclosed ancillary vehicles or non-profit structures.
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