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Eight Sleep
Eight Sleep was founded in 2014 by Matteo Franceschetti, Alexandra Zatarain, and Massimo Andreasi Bassi, who had previously built and sold a fitness...
Eight Sleep
Eight Sleep was founded in 2014 by Matteo Franceschetti, Alexandra Zatarain, and Massimo Andreasi Bassi, who had previously built and sold a fitness hardware startup. The company's initial backing came from Y Combinator, and it has since raised $164M in venture capital across multiple rounds (per Crunchbase). The firm sells a single product line, the Pod, which combines active cooling and heating with embedded sensors that track heart rate, respiratory rate, and movement. Eight Sleep positions itself as a sleep-fitness platform, using AI to adjust temperature automatically and generate daily sleep scores. Its customer base is direct-to-consumer, with an average selling price above $2,000 per unit. Eight Sleep operates from Redwood City, CA, with an additional office in New York City. The company has not disclosed profitability or current valuation. In 2024, it announced a partnership with the National Basketball Association to provide Pods to NBA team training facilities (per Eight Sleep, November 2024). Unlike a traditional mattress company, Eight Sleep's revenue model centers on a hardware-plus-subscription system: customers pay an initial price for the Pod and then $19/month for the Autopilot temperature-control software. This recurring revenue stream aligns the business more with SaaS metrics than retail margins.
General information
Firm type
Asset Manager
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Redwood City
Corporate office
Redwood City, CA, United States
Additional offices
New York, NY, United States
Principals
Matteo Franceschetti
Co-Founder & CEO
Alexandra Zatarain
Co-Founder & VP of Brand & Marketing
Massimo Andreasi Bassi
Co-Founder & VP of Product Innovation
Sector focus
Frequently asked questions
Who runs investment decisions at Eight Sleep?
Eight Sleep is a venture-backed private company, not an investment firm. Strategic decisions are made by co-founder and CEO Matteo Franceschetti, who previously sold a fitness startup to Microsoft. Board members include investors from Founders Fund, Valor Equity Partners, and SoftBank.
Is Eight Sleep structured as a family office or a venture firm?
Eight Sleep is neither. It is a consumer-hardware company organized as a Delaware C-corp. It has raised venture capital from institutional investors including Founders Fund, Valor Equity Partners, and SoftBank Vision Fund.
Does Eight Sleep maintain a venture or investment arm for external capital?
No. Eight Sleep operates solely as an operating company. It does not run a corporate venture fund, SPV, or separate asset-management vehicle for external commitments. Its only capital structure is its own equity cap table.
How does Eight Sleep generate recurring revenue?
All Pod units require an active subscription ($19/month) for the Autopilot temperature-adjustment feature. This recurring revenue stream accounted for an undisclosed portion of the company's total revenue, and the company has publicly cited its subscription retention rate above 90%.
What investment stages does Eight Sleep target?
Eight Sleep does not make external investments. It is itself a venture-backed company that has raised seven rounds of institutional capital, from seed through Series D.
Where does the underlying wealth of Eight Sleep come from?
Eight Sleep's funding comes from institutional venture capital and strategic investors — notably Founders Fund, Valor Equity Partners, and SoftBank Vision Fund. The company has not disclosed if any individual family office holds a material stake.
Does Eight Sleep participate in co-investments alongside its investors?
No. Eight Sleep has no disclosed program for co-investments or direct deal participation alongside its venture backers. Its interaction with investors is limited to standard equity governance and board representation.
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