Private EquityRIA · CRD 123971SEC-Registered

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Elevation Partners

Roger McNamee and Bono's Elevation Partners made eight concentrated tech-media bets from a $1.9B fund, including Facebook and Yelp pre-IPO.

Elevation Partners logo

Elevation Partners

Elevation Partners launched as a private equity firm with a focused thesis on the convergence of technology and media, deploying a single $1.9 billion vehicle across eight investments beginning in 2005. The founding team assembled a rare blend of operating and cultural influence: Roger McNamee brought a track record from Silver Lake and Integral Capital Partners, Fred Anderson arrived from Apple as its former CFO, and Bono contributed a global network from music and advocacy. The firm structured its portfolio around large, concentrated positions rather than a diversified deal book. The fund targeted companies where digital distribution was reshaping established media and consumer technology sectors. Its first deal acquired videogame developer BioWare / Pandemic Studios, flipped to Electronic Arts. The strategy later produced two landmark pre-IPO placements: a substantial stake in Facebook and a position in Yelp, both entered years before each company went public. Other portfolio holdings included Forbes Media, the handheld computing pioneer Palm, and the marketing analytics firm MarketShare. The fund maintained a North American footprint, with all known investments based in the United States, though Bono's presence gave the firm an informal transatlantic character. Elevation Partners completed its institutional fund lifecycle and sold its last portfolio company in 2015, returning capital to limited partners. The eight-deal portfolio included acquisitions by Electronic Arts, Hewlett-Packard, and Neustar, plus public-market exits through Facebook and Yelp. In 2015 Fred Anderson, Avie Tevanian, Adam Hopkins, and Rami Reyes formed NextEquity Partners to continue the strategy. Bono joined TPG Growth as a Special Partner and co-founded The Rise Fund in 2016. Bret Pearlman became a Partner at a growth equity fund while advising NextEquity. AUM figures were never publicly updated after the fund's wind-down; no follow-on vehicle carried the Elevation Partners brand. Elevation Partners functioned as a single-fund private equity firm with a deliberate sunset, a structure rarely executed in an industry that rewards perpetual fee streams. The partners opted to return capital and disperse rather than raise a successor fund under the same banner. Team members channeled their experience into separate vehicles, effectively creating a talent diaspora that carried the thesis forward across NextEquity, TPG Growth, and independent investment activities. Roger McNamee retained the Elevation Partners name for personal investment activity, but the firm itself ceased active operations after 2015.

General information

Firm type

Private Equity

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Menlo Park

Corporate office

325 Sharon Park Drive #522, Menlo Park, CA 94025, United States

Principals

Roger McNamee

Co-Founder and Managing Director

Fred Anderson

Co-Founder and Managing Director

Bret Pearlman

Co-Founder and Managing Director

Bono

Co-Founder and Managing Director

Avie Tevanian

Managing Director

Adam Hopkins

Managing Director

Rami Reyes

Principal

Sector focus

Media & EntertainmentEnterprise Software

Frequently asked questions

How many investments did Elevation Partners make, and what was the fund size?

Elevation Partners raised a single $1.9 billion fund and deployed it across exactly eight investments between 2005 and the fund's wind-down in 2015. The firm's website states the portfolio count explicitly, describing it as a focused strategy at the intersection of technology and media. No subsequent institutional fund was raised under the Elevation Partners name.

Which portfolio companies did Elevation Partners invest in?

The firm's publicly disclosed investments include BioWare / Pandemic Studios, Facebook, Yelp, Forbes Media, Palm, and MarketShare. BioWare / Pandemic was acquired by Electronic Arts; Palm was acquired by Hewlett-Packard; MarketShare was acquired by Neustar. Facebook and Yelp went public following Elevation's pre-IPO investments.

What happened to Elevation Partners after the fund wound down?

The original fund completed its investment activity and sold its last portfolio company in 2015. Co-founders and managing directors dispersed to separate ventures. Fred Anderson, Avie Tevanian, Adam Hopkins, and Rami Reyes formed NextEquity Partners to continue the growth-stage technology and media strategy. Bono joined TPG Growth and co-founded The Rise Fund. Roger McNamee retained the Elevation Partners name for personal investments.

Who were the key investment decision-makers at Elevation Partners?

The firm was led by five co-founders: Roger McNamee, Fred Anderson, Bret Pearlman, and Bono served as Co-Founders and Managing Directors, per the firm's own website. Avie Tevanian joined as a Managing Director, and Adam Hopkins also held the Managing Director title. Rami Reyes served as Principal. The group has since splintered, with Anderson and Tevanian leading NextEquity Partners.

Did Elevation Partners make any investments after its main fund closed?

Yes, but not through the original institutional fund. Between 2012 and 2015, while managing exits from Elevation Partners, team members deployed capital through a separate multi-stage vehicle called Elevation Investors II. That vehicle invested in Airbnb, Uber, Sonos, Bit Stew Systems (acquired by GE), and Everlane, distinct from the original eight-deal portfolio.

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