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Private EquityExempt Reporting Adviser · CRD 285719Private Fund Adviser

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Enlightened Hospitality Investments

Enlightened Hospitality Investments is a growth equity fund and growth partner for companies that put people first. The firm fuels growth in people-driven...

Overview

Enlightened Hospitality Investments is a growth equity fund and growth partner for companies that put people first. The firm fuels growth in people-driven companies through community, strategic direction, and unmatched operational expertise.

Website
ehi.fund

General information

Firm type

Private Equity

Year founded

2016

Location

Region

North America

Country

United States

City

New York

Corporate office

853 Broadway, 17th Floor, New York, NY 10003

Principals

Danny Meyer

Founder

Sector focus

Food & BeverageConsumer TechHospitality & Entertainment

Frequently asked questions

Who runs investment decisions at Enlightened Hospitality Investments?

Danny Meyer, founder of Union Square Hospitality Group, is the sole named principal on EHI's website. The firm does not publicly list a separate CIO or investment committee. Based on the firm's structure as an outgrowth of USHG, Meyer's long-held philosophy of 'Enlightened Hospitality' drives both investment thesis and partner selection.

How does EHI source its deals?

EHI sources opportunities through its deep network in hospitality, consumer brands, and the Union Square Hospitality Group ecosystem. The firm emphasizes long-term relationships, introductions to USHG investors and EHI limited partners, and an annual Community of Companies Summit that fosters collaboration among portfolio leaders. This community-driven origination model differentiates it from pure financial sponsors.

What investment stages does EHI typically target?

EHI invests across venture and growth stages, including early-stage, expansion, and late-stage rounds. Announced rounds range from Series B financings, like Chip City Cookies and Oats Overnight's $35 million Series B, to later-stage growth capital for companies such as Blink and Culture Pop. The firm's flexible capital allows participation in both minority growth and more mature expansion deals.

Which sectors does EHI avoid?

EHI does not publish a list of excluded sectors. The firm's stated focus on 'people-driven companies' and its portfolio concentration in food and beverage, fitness, wellness, and hospitality technology suggest it avoids capital-intensive industrial sectors, B2B enterprise software without a consumer or hospitality angle, and non-brand-driven businesses that do not rely on workplace culture and customer experience as competitive advantages.

How is EHI related to Union Square Hospitality Group?

EHI is the growth-equity investment arm founded by Danny Meyer, who also founded Union Square Hospitality Group. The two entities are separate but operate with shared philosophical DNA. EHI portfolio companies gain access to USHG's operational expertise — including site selection, lease negotiation, marketing, and talent development — and USHG leadership and investors participate in the broader EHI community.

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