Evertree Insurance

Evertree Insurance

Evertree Insurance was established in New York to pursue a thesis that independent insurance brokerages, facing rising carrier complexity and consumer digital expectations, are primed for consolidation under a tech-forward, operator-led model rather than a short-horizon private equity structure. The firm targets agency acquisitions across the United States, emphasizing property-casualty and employee benefits lines with a preference for firms generating between $1 million and $10 million in annual revenue. The strategy centers on deploying permanent capital to acquire and recapitalize brokerages, providing them with a centralized technology stack for account management, lead generation, and cross-sell analytics. Evertree positions its acquired agencies to retain local branding and client relationships while benefiting from shared carrier appointments and back-office efficiency, operating across multiple US states including New York, Texas, and Florida. The firm has publicly cited partnerships with carriers such as Progressive and Travelers to expand placement capabilities for its network. Evertree is led by a team drawn from insurance operations and technology, though specific named principals remain limited in public filings. The organizational structure mirrors a holding company with shared services layered over autonomous regional units, a model that has drawn comparisons to other permanent-capital-backed roll-ups in wealth management and veterinary services. No structured adjacent vehicles or philanthropic foundations have been disclosed. Structurally, Evertree departs from the typical insurance brokerage consolidator by eschewing a five-to-seven-year private equity exit timeline. Its permanent capital backing allows for indefinite hold periods on acquisitions, altering the calculus for selling agency owners who fear being resold multiple times. This governance architecture is uncommon in an industry where over 70% of recent consolidation has been driven by PE funds seeking traditional exits.