Fir Hills

Brian Koo and Dr. Amin Badr-El-Din are the named principals on the firm's website. Koo brings experience from founding Formation 8 Partners and his role within LG Group's founding family; Badr-El-Din previously chaired the UAE Offsets Group and led the $10 billion Dolphin Program. No additional investment committee members or organizational structure details are publicly disclosed.

Fir Hills describes itself as an asset manager focused on private equity-scale infrastructure development. It does not present itself as a single-family office, though Brian Koo's connection to the LG Group founding family is noted. The firm's model — building a platform for energy-to-intelligence trading — is distinct from typical venture funds and more akin to a hybrid infrastructure developer.

The e2i² (Energy to Intelligence) platform is Fir Hills' proprietary framework for making energy and computing power tradable resources. It establishes three integrated flows: energetic (power into computational capacity), computational (computing as a fungible currency), and intelligence (self-reinforcing autonomous AI). The platform aims to replicate and surpass the network effects of the petroleum economy for the AI age.

Fir Hills has not publicly disclosed its capital sources, fund structure, or limited partners. Brian Koo's background with LG Group and Formation 8, and Amin Badr-El-Din's sovereign-linked history with the UAE Offsets Group, suggest possible connections to Asian and Middle Eastern capital networks, but no specific funding origins have been confirmed.

Fir Hills states that its first major implementation is a 3GW facility integrating next-generation power systems with AI infrastructure, backed by a government partnership. The firm reports it is in advanced negotiations with global partners and suppliers, but has not disclosed the location, government counterparty, or a financial close date as of its latest public communications.

The firm's deal sourcing appears to rely on the networks of its principals. Brian Koo's ties to Korean industrial groups and Silicon Valley, combined with Amin Badr-El-Din's track record in Middle Eastern sovereign projects, suggest origination flows from Asia, the Gulf, and select government relationships. Fir Hills has not detailed an external fundraising or sourcing process.

Based on available disclosures, Fir Hills focuses on direct development of large-scale infrastructure platforms rather than making fund commitments. The firm describes building and operating its e2i² platform and projects directly, with no mention of allocating capital to third-party funds or managers.