Flanks

Flanks does not make investment decisions. CEO Joaquim de la Cruz leads a technology company that aggregates, cleanses, and normalizes wealth data for financial advisors, family offices, and private banks. The platform's clients retain full discretionary control over their portfolios; Flanks provides the data infrastructure layer that feeds their own analytics and reporting tools.

Flanks builds and maintains direct connections using an agnostic methodology — direct data feeds, PDF statement parsing, and e-banking or extranet access — to pull holdings from over 600 banks, brokers, pension providers, and alternative-asset platforms. The firm does not rely on a single screen-scraping vendor, which helps it maintain coverage depth across the European market where many smaller institutions lack open APIs.

Neither. Flanks is a venture-backed enterprise-software company that sells a B2B wealth-data platform. It carries no proprietary investment portfolio and does not manage assets on behalf of individuals. The firm has raised external venture capital to fund product development and European expansion, operating as a technology vendor to the wealth-management industry.

Flanks does not participate in fund commitments, direct investments, or any capital deployment activity. It is a software company whose clients use its aggregation engine to view their own fund commitments, direct holdings, and alternative assets across custodians. Flanks itself has no investment allocation function.

Flanks is not an investor. The question is commonly misapplied because the firm sits in the wealth ecosystem, but its model is purely technology licensing. Its end-clients — family offices and private banks — target the full spectrum of stages, from venture and growth equity to real estate and fixed income, using Flanks' aggregated data to inform those decisions.