Venture CapitalRIA · CRD 330017SEC-RegisteredPrivate Fund Adviser

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FOG Ventures

FOG connects founders with operator investors who deliver customers, talent, and strategic advisory. Over 3,000 introductions made to help startups scale.

FOG Ventures logo

FOG Ventures

FOG connects founders with operator investors who deliver customers, talent, and strategic advisory. Over 3,000 introductions made to help startups scale.

General information

Firm type

Venture Capital

Year founded

2020

Location

Region

North America

Country

United States

City

San Francisco

Corporate office

San Francisco, CA, United States

Sector focus

Enterprise Software

Frequently asked questions

Who runs investment decisions at FOG Ventures?

FOG Ventures does not publicly name its investment committee members or managing partners on its website or in available third-party filings. The firm presents itself as a community-driven entity, suggesting that sourcing and diligence are deeply integrated with its network of operator LPs. Specific check-writers for the firm remain unconfirmed.

How does FOG Ventures source proprietary deal flow?

The firm sources deals through its 1,500 operator LPs, who are active software buyers and builders. These operators identify products they use and love, then refer those companies into the fund. FOG claims to have made over 3,000 introductions between its network and portfolio companies, making the LP base the primary origination channel.

Is FOG Ventures structured as a traditional venture capital firm?

FOG operates with a hybrid model that blends a traditional venture fund with an operator syndicate. The firm's core differentiation is its "Power Zone" of 1,500 operator LPs who provide strategic value beyond capital. While it makes direct investments, the community-sourcing and diligence model sets it apart from standard institutional VC firms.

What investment stages does FOG Ventures target?

FOG targets early-stage B2B software companies. The firm positions itself as a partner from the earliest stages of commercialization, where its operator introductions can have the most impact on a startup's initial enterprise sales trajectory. Specific series-level check sizes are not publicly disclosed.

Which sectors does FOG Ventures avoid?

FOG Ventures focuses exclusively on B2B software, implying it avoids consumer technology, deep tech, hardware, and life sciences. Within enterprise software, the firm has no stated sector-specific exclusions, preferring to let its operator LPs' purchasing patterns dictate where it deploys capital.

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