Forerunner Ventures

Kirsten Green, as founder and managing partner, leads investment decisions alongside partners Eurie Kim, Nicole Johnson, and Jason Bornstein. The firm describes its decision-making as explicit, accountable, and examined across the partnership, with a dedicated Head of Research role held by Bornstein to inform conviction with primary consumer and technology insight.

Forerunner sources opportunities through a consumer-behavior lens that attempts to read market demand before it becomes obvious to the broader venture market. The firm emphasizes moving early and forming conviction without waiting for consensus, often entering categories — like direct-to-consumer retail or digital health — years before they become crowded venture sectors.

Forerunner operates as a direct venture investor making equity investments into operating companies, primarily at the early stage. There is no public indication that the firm allocates capital to external fund commitments. Its disclosed investments are overwhelmingly direct stakes in founder-led technology companies.

Forerunner does not publish a formal exclusions list. The firm's portfolio concentration suggests an intentional avoidance of deep-tech categories like quantum computing, aerospace, and hard robotics — areas absent from its disclosed holdings in favor of consumer internet, fintech, digital health, and applied AI.

Forerunner has built a brand as a lead investor at the earliest stages, which frequently means syndicating rounds with other venture firms. Its portfolio companies, including Chime and Hims & Hers, attracted later co-investors across multiple rounds. The firm does not market a structured co-investment program for limited partners.