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Goldring Family Foundation
Founded in 1955 by Stephen and Mathilde Goldring, the Goldring Family Foundation formalized the family's charitable giving at a time when their Sazerac Company...
Goldring Family Foundation
Founded in 1955 by Stephen and Mathilde Goldring, the Goldring Family Foundation formalized the family's charitable giving at a time when their Sazerac Company was still establishing itself as a dominant regional distributor. Stephen Goldring had arrived in New Orleans earlier that century and partnered with Malcolm Woldenberg to build the business that would later become a global spirits powerhouse under his grandson, William. The foundation's creation mirrors a pattern common among family-run industrial fortunes — a deliberate early shift toward structured philanthropy, well before the corporate zenith was reached. Today the foundation directs its grantmaking toward arts and culture, education, healthcare, economic development, and Jewish causes, primarily in the Greater New Orleans area but with growing reach statewide and nationally. Its investment posture is inseparable from the family's private business: the Sazerac Company generates the liquid wealth, while the foundation serves as the organized distribution arm for civic patronage. The family's real estate footprint reflects the same hybrid logic, spanning commercial properties like the Sazerac House visitor center in New Orleans, industrial sites such as the Buffalo Trace Distillery in Frankfort, Kentucky, a mixed-use estate in Angoulême, France, and a Palm Beach office that signals broader geographical interests. The foundation does not publicly disclose a granular investment portfolio, but its financial weight is anchored by the underlying operating company rather than a diversified market portfolio, making it structurally distinct from most endowed foundations. William Goldring, the chairman, is the third generation to lead both the business and the foundation. His son Jeffrey serves as a foundation trustee and as a director at Sazerac, while another family member, Gary, serves as president of the entity's Florida operations. This tight interlock between family, operating company, and foundation governance ensures continuity but also concentrates decision-making authority. The foundation has not pursued a separate professional investment staff, which places it on the leaner end of the family-office spectrum — closer to a donor-advised family vehicle than to a professionally managed endowment. In early 2024, the family deepened its connection to its core New Orleans causes by continuing to expand the Sazerac House on Magazine Street, a museum and event space that doubles as a platform for the foundation's cultural and tourism-related initiatives, reinforcing its model of intertwining corporate and philanthropic real estate assets. What distinguishes the foundation structurally is its lack of separation between the wealth-generating engine and the philanthropic vehicle. Most large foundations manage endowments decoupled from a single operating company; the Goldring Family Foundation's balance sheet is effectively a claim on the Sazerac Company's cash flows and illiquid holdings. That architecture concentrates risk but also allows it to commit to long-term legacy projects — such as the multi-decade buildout of the National WWII Museum campus — without external fundraising constraints. Succession remains the central governance question, as the fourth generation begins to take roles inside Sazerac and, potentially, the foundation's board.
General information
Firm type
Endowment / Foundation
Year founded
1955
Location
Region
North America
Country
United States
City
Metairie
Corporate office
524 Metairie Road, Metairie, LA, United States
Additional offices
Palm Beach, FL, United States · Angoulême, France
Principals
William Goldring
Chairman
Jeffrey Goldring
Trustee
Gary Goldring
President
Sector focus
Frequently asked questions
Where does the Goldring Family Foundation's endowment come from?
The foundation's wealth is tied to the Sazerac Company, the privately held spirits producer and distributor that owns over 450 brands including Buffalo Trace, Pappy Van Winkle, and Sazerac Rye. The company was built by Stephen Goldring, who arrived in New Orleans in the early 20th century, and later scaled under his grandson William Goldring, who currently chairs both the company and the foundation. Unlike most foundations that manage a diversified portfolio, the Goldring Family Foundation's assets are closely linked to the ongoing cash flows and real estate holdings of the Sazerac enterprise.
Who runs investment decisions at the Goldring Family Foundation?
The foundation does not employ a separate professional investment staff. William Goldring, as chairman, and the family trustees — including his son Jeffrey and Gary Goldring — oversee the foundation's assets directly. This creates a governance structure where investment decisions are inseparable from the family's stewardship of the Sazerac Company, since the foundation's wealth is not a liquid, diversified endowment but rather a claim on the operating company's resources and related real estate.
Is the Goldring Family Foundation a single family office or a traditional foundation?
Functionally, it blurs the line: it is organized as a traditional philanthropic foundation, but it operates with the governance patterns of a single family office because its assets are tightly interwoven with the Sazerac Company and family real estate. There is no separate family office entity that deploys capital into venture or alternative investments; the foundation is the primary institutional vehicle for the family's outward-facing activities.
What are the foundation's most significant long-term commitments in New Orleans?
Two institutions bear the Goldring name prominently: Tulane University and the National WWII Museum. William Goldring serves on Tulane's Board of Trustees and has funded the Goldring Center for Culinary Medicine and the Goldring/Woldenberg Business Complex. The family also anchored the National WWII Museum's expansion into a major American museum, with William Goldring chairing its board and leading capital campaigns that transformed it from a regional attraction into a national institution.
Does the foundation co-invest alongside the Sazerac Company in real estate or operating businesses?
The foundation does not publicly disclose a co-investment program, but its real estate holdings — including the Sazerac House on Magazine Street, the Buffalo Trace Distillery, and a commercial office in Palm Beach — are functionally part of a unified family balance sheet rather than arms-length investment positions. The distinction between foundation assets, corporate assets, and family assets is not rigid, which is characteristic of closely held, founder-controlled foundations backed by a single operating company.
What is the Goldring Family Foundation's relationship to the Woldenberg Foundation?
The Woldenberg Foundation represents the parallel philanthropic arm of the Woldenberg family, whose patriarch Malcolm Woldenberg was Stephen Goldring's long-time business partner in building the Sazerac Company. The two families have historically collaborated on major New Orleans civic projects, and the Goldring/Woldenberg name appears jointly on several institutions, including the business complex at Tulane University, reflecting a philanthropic partnership that mirrors the commercial one.
Does the Goldring Family Foundation accept grant applications from outside organizations?
The foundation's grantmaking appears to be largely proactive and relationship-driven, with funding concentrated in the greater New Orleans area, statewide, and nationally. It does not appear to operate an open application portal as a major institutional foundation would. Grants tend to flow toward established organizations with direct connections to the family's board memberships, including Tulane University, the National WWII Museum, and various Jewish community organizations.
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