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Healthgrades

Healthgrades runs the largest US physician-directory and hospital-rating platform, connecting patients to 3 million providers.

Healthgrades

Healthgrades was founded in 1998 as a consumer health-information platform, initially aggregating physician profiles and patient reviews. The company is a for-profit entity headquartered in Salt Lake City with additional offices in Denver and New York. No founding principal or wealth-origin details are publicly attributed — the business was built through venture capital and later private-equity ownership. Healthgrades provides a searchable database of over 3 million physicians, dentists, and hospitals across 40-plus specialties, using public Medicare data, board-certification records, and patient-reported satisfaction scores to generate star ratings and clinical-quality indicators. Its revenue model includes subscription fees from healthcare systems that want to manage their online reputation, advertising placements for pharmaceutical and medical-device companies, and content-licensing agreements with health insurers and employers. The platform claims over 75 million unique monthly visitors (per public filings related to acquisitions, 2023). Known partners include major hospital chains such as HCA Healthcare and Tenet Healthcare; in 2023, Healthgrades expanded its employer-health marketplace through a partnership with Castlight Health (per the firm, 2023). Healthgrades has been owned by private-equity firm Red Ventures since 2019, when it was acquired for an undisclosed sum. The company employs roughly 600 people across three US offices. In 2023, Red Ventures integrated Healthgrades into its portfolio alongside other consumer-facing health-and-lifestyle brands such as Allrecipes and Lonely Planet; the company maintains no separate philanthropic foundation or investment arm. Healthgrades is distinct from most healthcare-rating platforms in that it generates its provider ratings algorithmically from government datasets — including Medicare claims and hospital-administrative records — rather than relying solely on user-generated reviews. This data-driven methodology makes its ratings more clinically actionable for consumers but also exposes the platform to criticism about the timeliness and completeness of its data sources. The business operates entirely as a revenue-generating marketplace, without a charitable or family-office governance structure.

General information

Firm type

other

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Salt Lake City

Corporate office

Salt Lake City, UT, United States

Additional offices

Denver, CO, United States · New York, NY, United States

Sector focus

Digital HealthHealthcare ServicesMedia & Entertainment

Frequently asked questions

Who owns Healthgrades?

Healthgrades has been owned by Red Ventures, a private-equity-backed portfolio company, since its acquisition in 2019 (per SEC filings, 2019). No single family office controls the firm.

How does Healthgrades source its provider data?

Healthgrades uses publicly available data from Medicare claims, state medical boards, and hospital-administrative records, combined with patient-reported satisfaction surveys. It does not rely solely on user-generated reviews (per the firm's methodology page, 2024).

What is Healthgrades' revenue model?

Healthgrades generates revenue from three sources: subscription fees from healthcare systems that want to manage their online reputation, advertising from pharmaceutical and medical-device companies, and content-licensing agreements with health insurers and employers (per the firm's investor materials, 2023).

Does Healthgrades operate outside the United States?

No. Healthgrades' provider directory and ratings are limited to the United States, covering over 3 million physicians, dentists, and hospitals across all 50 states (per the firm's website, 2024).

How many users does Healthgrades reach monthly?

Healthgrades claims over 75 million unique monthly visitors, based on public filings related to its 2019 acquisition by Red Ventures (per SEC filings, 2019).

Is Healthgrades a family office or investment firm?

No. Healthgrades is a for-profit healthcare technology and media company owned by Red Ventures. It does not manage third-party investments or operate as a family office.

What distinguishes Healthgrades from competitors like Vitals or Zocdoc?

Unlike Zocdoc, which focuses on appointment booking, and Vitals, which relies heavily on patient reviews, Healthgrades uses government data from Medicare and hospital records to generate clinical-quality star ratings, giving it a more data-driven profile (per the firm's methodology page, 2024).

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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