Asset Manager

Updated:

HIFI

HIFI provides a composable API for stablecoin and fiat payments, processing billions in volume for startups to Fortune 100 firms from New York and...

HIFI logo

HIFI

One API for for global fiat and stablecoin payments. Seamless compliance and integration for international money movement.

General information

Firm type

Asset Manager

Year founded

AUM

Undisclosed

Location

Region

Europe

Country

United States

City

New York

Corporate office

New York, NY and Stockholm, Sweden

Additional offices

Stockholm, Sweden

Sector focus

FinTechEnterprise SoftwareDigital Assets

Frequently asked questions

How does HIFI make money?

While HIFI has not publicly disclosed its fee structure, its website indicates that clients can configure fees at the point of deposit entry. As a platform handling complex transaction logic, routing, and settlement, revenue likely derives from a combination of per-transaction fees, basis-point charges on volume routed across different payment rails, and tiered platform subscription fees tied to compliance and custody features.

Is HIFI a bank?

No. HIFI is a registered Money Services Business (MSB) that operates through principal-agent bank partnerships. These partnerships allow HIFI to handle settlement and custody inside a regulated environment without holding a banking charter itself. The firm subject its operations to audited oversight to meet bank-grade standards.

What does HIFI's integration with Visa Direct actually enable?

The Visa Direct partnership allows stablecoins moving on HIFI's platform to be settled into recipient bank accounts or cards via Visa's global payments network. In practice, this means a developer using HIFI can program a payout in USDC and have the funds arrive as fiat in a consumer's bank account through Visa's existing endpoint coverage, bridging on-chain settlement with traditional financial infrastructure.

How does HIFI handle compliance and risk?

Compliance runs inside the platform rather than through separate third-party tools. HIFI performs automated KYC, KYB, and sanctions screening on transactions, and employs dedicated human review agents to handle edge cases and escalations. The platform maintains SOC 2 Type II certification and uses role-based access controls, isolated wallets, and encrypted transaction telemetry to create an auditable trail of all value movement.

Who runs investment or strategic decisions at HIFI?

HIFI has not publicly disclosed its executive leadership team, board composition, or investor base. The firm's website provides no 'About' or 'Team' page, and no interviews or media appearances naming founders or executives were located.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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