Private EquityRIA · CRD 309614SEC-RegisteredPrivate Fund Adviser

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How Women Invest

How Women Invest is a venture firm, and sister entity to How Women Lead, a professional network of over 24,000 women.

How Women Invest logo

How Women Invest

How Women Invest is a venture firm, and sister entity to How Women Lead, a professional network of over 24,000 women. We see that female founders are a force to be reckoned with and are part of an untapped venture capital landscape. We invest in U.S. based, female-led and female-majority owned companies in most industry sectors. With 40% of companies founded by women, generating 26% greater returns, and yet only 2% of venture backing, How Women Invest focuses at the intersection of this opportunity to create ecosystem change. To learn more about the firm: www.howwomeninvest.com and info@howwomeninvest.com.

General information

Firm type

Private Equity

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

San Anselmo

Corporate office

San Anselmo, CA, United States

Sector focus

Enterprise SoftwareDigital HealthFinTechConsumer

Frequently asked questions

What is the investment mandate of How Women Invest?

How Women Invest deploys venture capital exclusively into companies that include at least one female founder. The mandate spans seed, start-up, and expansion-stage rounds across sectors such as enterprise software, digital health, fintech, and consumer technology. The firm does not operate a carve-out or sidecar strategy; the gender-lens criterion is applied to every portfolio position.

At what stages does How Women Invest typically deploy capital?

The firm is structured to participate across the venture lifecycle, from seed and early-stage start-up rounds through to expansion and late-stage financings. This stage-agnostic posture within the venture category allows follow-on investing as portfolio companies mature. The firm can lead or participate in syndicated rounds alongside other institutional and angel investors.

Which sectors does How Women Invest target?

Sectors under coverage include enterprise software, digital health, fintech, and consumer platforms. The firm maintains a generalist venture approach rather than a single-sector concentration, evaluating opportunities across these categories based on the strength of the founding team, market size, and product differentiation. Specific sub-sectors of interest have not been publicly itemized.

Does How Women Invest operate as a single family office or a traditional venture firm?

How Women Invest functions as a traditional asset management firm organized around venture capital, not as a single-family office or multi-family office structure. It raises committed capital from external limited partners rather than managing a single family's balance sheet. The firm's capital base is likely composed of family offices, high-net-worth individuals, and potentially institutional allocators aligned with the gender-lens thesis.

How does How Women Invest source its proprietary deal flow?

The firm's sourcing advantage derives from its binding female-founder requirement, which routes deal origination through networks that male-dominated venture funds often do not systematically penetrate. Relationships with female-founder communities, accelerators, angel syndicates, and diversity-focused pitch events form the backbone of the pipeline. This filter effectively creates a non-competitive origination channel before deals reach the broader venture market.

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