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Instructure

Empower learning with Instructure’s LMS and edtech solutions for K–12, higher education, and businesses. Discover Canvas, Impact, and Mastery to drive success.

Instructure

Empower learning with Instructure’s LMS and edtech solutions for K–12, higher education, and businesses. Discover Canvas, Impact, and Mastery to drive success.

General information

Firm type

other

Year founded

2008

Location

Region

North America

Country

United States

City

Salt Lake City

Corporate office

Salt Lake City, UT, United States

Additional offices

London, United Kingdom · Sydney, Australia · São Paulo, Brazil

Principals

Steve Daly

Chief Executive Officer

Matt Kaminer

Chief Legal Officer

Audrey Zhao

Chief Financial Officer

Armin Molavi

Chief Marketing Officer

Shiren Vijiasingam

Chief Product Officer

Rachel Orston

Chief Customer Officer

Melissa Loble

Chief Academic Officer

James Sutton

Managing Director, International

Michael Lysaght

Chief Technology Officer

Brian Cully

Chief Revenue Officer

Kevin Martin

Chief Information Security Officer

Sidharth Oberoi

Chief Strategy Officer

Steve Proud

Managing Director, EMEA

Sector focus

EducationEnterprise SoftwareAI/ML

Frequently asked questions

Who runs product and AI strategy at Instructure?

Steve Daly is CEO, with Shiren Vijiasingam serving as Chief Product Officer and Michael Lysaght as Chief Technology Officer. The firm has not publicly detailed a standalone AI division, but its April 2025 New & Next Showcase positioned IgniteAI as an ecosystem-wide priority.

How does KKR's ownership change Instructure's strategy?

KKR acquired Instructure in 2024, taking it private after its NYSE run. The firm states this marks a renewed investment in innovation and outcomes. Since the take-private, Instructure has accelerated AI feature development and deepened assessment integrations — moves easier to execute outside quarterly earnings cycles.

What is the Mastery product line, and how does it connect to Canvas?

Mastery is Instructure's assessment management platform, acquired to integrate formative, predictive, and college-prep testing into Canvas. A multi-state validity report published by the company claims Mastery Predictive Assessments accurately forecast state summative scores, making it a tool for intervention before high-stakes testing.

Does Instructure compete outside North America?

Yes. The firm operates offices in London, Sydney, and São Paulo and reports customers in over 100 countries. International leadership includes James Sutton as Managing Director, International, and Steve Proud as Managing Director, EMEA.

What platforms has Instructure acquired to build its current stack?

The two most significant acquisitions are Mastery, an assessment management platform that expanded Canvas into testing, and Parchment, the world's largest credential management network. Both have been integrated into the broader Instructure ecosystem.

Is Instructure a SaaS company or an education services provider?

Instructure is a SaaS company built for education. Its revenue comes from licensing Canvas, Mastery, and Parchment to K–12 schools, universities, and corporate training clients. It does not operate schools, produce curriculum, or employ instructors — it supplies the digital infrastructure they run on.

What switching-cost moat does Canvas hold in the LMS market?

Instructure's own customer testimonials note that once an institution moves to Canvas, it rarely switches LMS platforms. Combined with integrations across assessment and credentialing, the sunk cost in training, content migration, and workflow design makes displacement expensive for competitors.

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