lemon.markets

lemon.markets provides its partners with securities accounts, custody, and order management under its own regulatory umbrella, meaning the end-client's assets sit with lemon.markets' custody infrastructure rather than with the partner's balance sheet. The firm handles BaFin compliance, tax reporting, and client-asset administration, which allows a partner without an in-house securities license to offer investment products. Partners that hold their own licenses can use the API in a modular configuration, retaining their own cash accounts while relying on lemon.markets for securities account operations.

No. lemon.markets does not maintain a consumer-facing brokerage app or direct retail client relationship. The firm operates exclusively as an infrastructure layer that other companies — banks, wealth managers, vertical SaaS platforms — embed into their own customer experiences. End-users invest through their existing bank or software interface without knowing lemon.markets operates the underlying brokerage rails.

The firm states it handles the safe-keeping and servicing of all customers' assets and provides both cash and securities accounts, implying standard asset segregation practices as required under German regulatory rules. Precise custody-chain arrangements (for example, the use of a global custodian or direct central securities depository membership) are not specified in public documentation.