Asset Manager

Updated:

Navian Capital

Navian Capital distributes structured CDs, notes, and annuities to broker-dealers, partnering with banks like JPMorgan and Barclays since 2005.

Navian Capital

Founded in 2005, Navian Capital operates as a specialized distributor of structured products, fixed income solutions, and annuities to bank and independent broker-dealers. The firm does not manage discretionary capital; it originates, customizes, and places market-linked CDs (MLCDs), market-linked notes, and indexed annuities from a roster of national issuing banks and insurance carriers. Navian Capital's core strategy revolves around product access and customization. It maintains issuance relationships with institutions including JPMorgan, HSBC, Barclays, BNP Paribas, Citi, and Wells Fargo for structured CDs and notes. On the annuity side, it works with carriers such as Reliance Standard, Voya, and Security Benefit to distribute fixed, indexed, and variable products. The firm also runs private-label programs, working with banks to build MLCDs under the bank's own name. Its Power CD program extends the model by offering FDIC-insured deposit placements for referring banks. A proprietary analytics and order-entry platform, Luma, supports broker-dealers with monthly due diligence, product comparisons, and electronic order processing. The firm lists offices across eight US and international locations — Philadelphia, Pasadena, San Francisco, Jackson, Palo Alto, Minneapolis, Harleysville, as well as Stockholm and Shenzhen — though no team size or executive roster is publicly disclosed. Navian Capital also provides in-field product training, marketing support, and customized content for its distribution partners, functioning as an outsourced structured-product desk for advisors who lack in-house resources. Navian Capital's structural differentiator is its role as an intermediary that sits between national-scale issuers and fragmented broker-dealer networks, aggregating demand for customized structured products. It is neither an asset gatherer nor a proprietary trading operation. The firm's value rests on distribution reach and the ability to white-label and tailor products across multiple issuing banks, a model that depends on maintaining deep issuer relationships and suitability oversight for a diverse client base.

General information

Firm type

Asset Manager

Year founded

2005

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Philadelphia

Corporate office

Philadelphia, PA, United States

Additional offices

Pasadena, CA, United States · San Francisco, CA, United States · Jackson, WY, United States · Palo Alto, CA, United States · Minneapolis, MN, United States · Harleysville, PA, United States · Stockholm, Sweden · Shenzhen, China

Sector focus

Structured ProductsFixed IncomeAnnuities

Frequently asked questions

What does Navian Capital actually do?

Navian Capital is a distributor of structured products, fixed income instruments, and annuities. It originates and places market-linked CDs, market-linked notes, and indexed annuities from a panel of national bank issuers and insurance carriers, serving bank and independent broker-dealers. The firm does not manage discretionary portfolios — it acts as a product conduit, providing access, customization, and analytics tools for advisors.

Who issues the products Navian Capital distributes?

The firm lists over a dozen issuing partners, including JPMorgan, HSBC, Barclays, BNP Paribas, Citi, and Wells Fargo for structured CDs and notes. On the annuity side, carriers include Reliance Standard, Voya, Security Benefit, Great American, and Genworth. These institutions manufacture and underwrite the products that Navian Capital places through its distribution network.

Does Navian Capital manage any pooled vehicles or funds?

No. There is no evidence of Navian Capital managing pooled investment funds, separate accounts, or discretionary strategies. The firm's website describes it exclusively as a provider of structured product placement services, training, and analytics for broker-dealer partners. It earns revenue through distribution fees and structuring services, not asset management.

What is the Power CD program?

The Power CD program allows a referring bank to offer FDIC-insured certificates of deposit placed at an issuing bank, with the referring bank receiving a fee. Navian Capital facilitates these deposit placements as part of its broader bank product suite, which also includes white-labeled market-linked CDs built in a partner bank's own name.

How does Navian Capital structure white-label products?

Navian Capital works with partner banks to issue market-linked CDs under the bank's own branding. The firm designs the payoff structure, selects the underlying reference asset or index, and coordinates with the issuing bank. Similarly, it collaborates with large annuity carriers to create exclusive indexed annuity offerings tied to dynamic indices, then distributes these products through its broker-dealer network.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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