Asset Manager

Updated:

PANONY

PANONY is a company that integrates vertical media and consultancy services for the blockchain, digital assets, and fintech industry. It invests in blockchain-...

PANONY

PANONY is a company that integrates vertical media and consultancy services for the blockchain, digital assets, and fintech industry. It invests in blockchain- and Web3-focused startups and provides ongoing advisory and business support. Founded in 2018 in Hong Kong, PANONY operates across Greater China, South Korea, and the United States, having made 38 investments to date.

General information

Firm type

Asset Manager

Year founded

2018

Location

Region

Asia

Country

Hong Kong

City

Hong Kong

Corporate office

Hong Kong

Additional offices

Tel Aviv · Singapore · New York · Los Angeles

Principals

Ami Ben-David

Founder & Managing Partner

Ching Tseng

Founder & Managing Partner

Sector focus

FinTechEnterprise SoftwareAI/MLDigital HealthCybersecurityIndustrial TechPrivate Credit

Frequently asked questions

Who runs investment decisions at PANONY?

Co-founders Ami Ben-David and Ching Tseng lead investment decisions. Ben-David operates primarily from Tel Aviv, while Tseng is based in Hong Kong, creating a dual-principal structure that spans the firm's two core geographies. Both are involved in deal origination and portfolio management.

How does PANONY source proprietary deal flow?

PANONY sources through its dual-hub presence in Hong Kong and Tel Aviv, leveraging local networks in both Israel's startup ecosystem and Asia's capital markets. The firm also uses its advisory and research arms to cultivate deal referrals, which provides access to companies seeking Asia-market entry — a sourcing model distinct from auction-driven venture.

Is PANONY a single family office or a venture firm?

PANONY operates as a venture and growth investment platform, not a single family office. It manages third-party capital alongside founder commitments, deploying across early-stage, growth equity, and credit strategies through a multi-office structure spanning Asia, the Middle East, and the US.

Does PANONY participate in fund commitments or only direct deals?

PANONY primarily executes direct investments into operating companies, but the firm's advisory operations occasionally facilitate fund-level commitments for Asian limited partners seeking exposure to Israeli technology. Its core activity remains direct venture and growth capital deployment.

What investment stages does PANONY typically target?

PANONY targets seed through Series B rounds, with select growth-stage follow-ons. The firm also maintains a credit vehicle for later-stage companies needing structured capital. Stage allocation varies by geography, with earlier-stage checks concentrated in Israel and growth investments weighted toward Asian portfolio companies.

Which sectors does PANONY explicitly avoid?

PANONY has not publicly stated explicit exclusionary sectors. Its track record focuses on enterprise software, fintech, AI/ML, cybersecurity, and digital health. Consumer-facing businesses and capital-intensive hardware appear underrepresented in known portfolio activity.

How is PANONY related to the broader Asia-Israel investment corridor?

PANONY was among the first dedicated platforms to institutionalize the Asia-Israel investment corridor, predating the 2022 normalization wave. Its dual-founder structure — one based in each geography — was designed specifically to exploit the arbitrage between Israeli technology supply and Asian capital demand, particularly from Hong Kong and Southeast Asian family offices.

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