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Pershing Ventures
Pershing Ventures offers financing solutions for early-stage ventures and SMEs across various sectors. The company provides non-dilutive funding options...
Pershing Ventures
Pershing Ventures offers financing solutions for early-stage ventures and SMEs across various sectors. The company provides non-dilutive funding options tailored to clients' business models, corporate structures, and growth needs. Founded in 2021, it is based in Cheyenne, Wyoming.
General information
Firm type
Venture Capital
Year founded
2021
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Cheyenne
Corporate office
Cheyenne, WY, United States
Sector focus
Frequently asked questions
How does Pershing Ventures structure its financing?
Pershing Ventures provides royalty-based financing where repayment is a fixed percentage of monthly revenue. Each transaction is designed around the borrowing company’s business model, with no personal guarantees, collateral, or board seats required. A typical deal includes a monthly royalty stream, a flat monthly service charge, and a back-end administrative fee. Structural integration into the company’s existing capital stack is a core design principle.
What stage does Pershing Ventures target, and what makes a company eligible?
The firm targets private, revenue-positive, early-stage ventures and SMEs that do not fit traditional venture capital or bank lending profiles. Eligibility is driven by existing revenue streams rather than headcount, valuation, or sector. Companies must demonstrate sufficient gross margins to support the royalty-based repayment model, with typical borrowers generating at least mid-six-figure annual run-rate revenue.
How does Pershing Ventures differ from a venture capital firm?
Pershing does not take equity, does not require board seats, and does not impose personal guarantees or collateral requirements. Instead, it provides non-dilutive growth capital repaid as a fixed percentage of top-line revenue. This makes it a specialty credit provider that works alongside or between equity rounds, rather than a direct competitor to venture investors.
What transaction sizes and timelines does Pershing Ventures typically operate with?
Transaction sizes range from $25,000 to $1 million, with the majority landing between $250,000 and $500,000. The firm states funding can be completed in as few as two to four weeks from the initial conversation, with a three-phase process spanning due diligence, structuring, and closing spread across roughly four to five weeks total. The firm’s own documentation indicates most borrowers complete two or more upsized transactions over time.
Which geographies does Pershing Ventures cover?
Pershing works with companies in North America, the United Kingdom, and Australia. The firm explicitly supports cross-border businesses where the country of incorporation differs from the primary revenue jurisdiction, as confirmed by its published marketing materials and portfolio testimonials.
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