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Playtomic
Playtomic, founded in Madrid in 2011, operates a marketplace for racket sports bookings across 40 countries, serving over 2,000 clubs with SaaS and...
Playtomic
Playtomic was founded in 2011 by Igor Sill in Madrid, initially focused on connecting tennis and padel players with available court slots. Pablo Carramiñana took over as CEO in 2020. The company targets the fast-growing racket-sports segment, particularly padel, which has surged in popularity across Europe and Latin America. The company generates revenue through booking fees, a SaaS subscription for club management, and integrated payment processing. Playtomic's platform covers booking, scheduling, member management, and dynamic pricing. Its footprint spans Spain, the Netherlands, Belgium, Germany, Italy, and several Latin American markets. Investors include Seaya Ventures, and the firm has raised over €40 million in venture capital since inception (per Seaya Ventures, 2021). Playtomic employs roughly 200 people and maintains its headquarters in Madrid. In February 2023, the company acquired competing platform PadelManager, consolidating its position as the dominant booking system in Spanish padel (per SportBusiness, February 2023). It also operates Playtomic Pay, an embedded payments product for clubs. Playtomic's structural differentiator is its vertical integration across the racket-sport ecosystem — it owns neither courts nor clubs but serves as the operating system for both. This two-sided network effect makes switching costly for clubs and players alike, creating a defensible position in a fragmented market.
General information
Firm type
other
Year founded
2011
AUM
Undisclosed
Location
Region
Europe
Country
Spain
City
Madrid
Corporate office
Madrid, Spain
Principals
Igor Sill
Co-Founder and Chairman
Pablo Carramiñana
Chief Executive Officer
Sector focus
Frequently asked questions
Who runs investment decisions at Playtomic?
Pablo Carramiñana serves as CEO, overseeing strategy and operations. The company is venture-backed, with Seaya Ventures as a notable institutional investor. Board decisions involve co-founder Igor Sill and venture partners.
How does Playtomic source proprietary deal flow?
Playtomic does not operate as an investment firm but as a technology platform. Its growth has been organic and through acquisitions — the PadelManager buy in 2023 was a targeted consolidation move to eliminate a direct competitor.
Is Playtomic structured as a family office or does it operate more like a venture firm?
Neither. Playtomic is a private limited company (S.L.) incorporated in Spain, operating as a commercial technology business, not an investment vehicle.
Does Playtomic participate in fund commitments or only direct deals?
As an operating company, Playtomic does not make fund commitments. It raises venture capital from external investors to fund its platform development and expansion.
What investment stages does Playtomic typically target?
Not applicable — Playtomic raises venture capital for its own operations, not as an allocator. It has raised Series A and later rounds.
Which sectors does Playtomic explicitly avoid?
As a focused racket-sports platform, Playtomic does not participate in any sectors outside of sports technology and adjacent payments.
Where does the underlying wealth come from?
Playtomic is a venture-backed company, not a family office. Wealth origin is not a relevant concept here.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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