Updated:
Public
Public is the first agentic AI brokerage with a 5.65% base margin rate and options rebates, regulated as a FINRA member in New York.
Public
Public is an SEC-registered investment adviser since 2003. The firm manages $187 million in regulatory assets, $42 million on a discretionary basis. It has 1 employee and 1 investment adviser.
General information
Firm type
Asset Manager
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
New York
Corporate office
New York, NY, United States
Sector focus
Frequently asked questions
What is an 'agentic brokerage' and how does Public implement it?
Public's Agents are AI models that can act on a user's behalf to manage a portfolio or automate specific strategies. Users set parameters, and the Agents execute trades without manual intervention. This goes beyond alerts or screeners by combining market monitoring with delegated order placement inside the app.
How does Public claim the lowest margin rates versus competitors?
Public states that its base margin rate of 5.65% matches or beats the comparable rates of publicly traded US brokerages and firms with significant market share as of August 2025. That rate forms the bottom of the range, meaning no major competitor listed a lower base rate at that time.
What asset classes does Public actually custody?
The platform supports US-listed equities, ETFs, options, corporate and government bonds, crypto assets, and treasuries. It also offers a High-Yield Cash Account, a separately marketed Bond Account, and a Treasury Account, giving clients yield-bearing cash alternatives alongside traditional brokerage holdings.
Does Public offer tax-advantaged accounts?
Yes. Public provides IRAs including a Crypto IRA that allows users to buy and sell coins without triggering capital gains taxes inside the retirement wrapper. It also offers direct indexing with tax-loss harvesting for taxable accounts, starting with a $1,000 minimum.
What is the '1% match' program Public advertises?
When a user transfers an existing brokerage account, IRA, or 401(k) to Public, the firm adds an uncapped 1% match on the transferred assets. This is a cash incentive paid as a credit rather than a recurring advisory relationship.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
Need institutional-grade insight on registered investment advisers?
Altss delivers:
Prefer a guided tour?
We’ll walk you through: