Asset Manager

Updated:

Recurly

Recurly is a subscription management platform processing over $10B in annual volume, headquartered in Menlo Park, California.

Recurly

Recurly was founded in 2009 by Dan Burkhart, who serves as CEO. The company is headquartered in Menlo Park, California, with an office in San Francisco. Its subscription management platform automates billing, dunning, and revenue recognition for over 2,000 businesses globally. The firm targets enterprise and mid-market clients across industries including SaaS, media, and e-commerce. Recurly's platform integrates with payment gateways such as Stripe, Adyen, and PayPal, and supports recurring billing, invoicing, and analytics. Named clients include DocuSign, Schneider Electric, and Sling TV. Geographically, the firm operates primarily in North America, with expansion into Europe and Asia-Pacific through partnerships (public record). Recurly has raised over $100M in venture funding from investors including Accel, Greylock Partners, and Trinity Ventures. The company employs approximately 300 people. Recent activity includes a partnership with Verizon to offer subscription management services to small businesses (per the firm, 2024). Structurally, Recurly operates as a venture-backed software company, not a direct investment manager. Its differentiator is its focus on subscription-specific billing complexity, a niche that larger ERP platforms like Salesforce and NetSuite do not fully address. The company's regulatory posture centers on GDPR and PCI DSS compliance, with no revealed asset management or family office mandate.

General information

Firm type

Asset Manager

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

San Francisco

Corporate office

Menlo Park, San Francisco, United States

Sector focus

Enterprise SoftwareFinTechInfrastructure

Frequently asked questions

What does Recurly actually do?

Recurly operates a subscription management platform that handles billing, payment processing, dunning, and analytics for subscription-based businesses. It integrates with major payment gateways and automates recurring revenue workflows. The firm serves over 2,000 clients, including DocuSign and Schneider Electric (public record).

Who founded Recurly and who runs it?

Dan Burkhart founded Recurly in 2009 and serves as CEO. The company is venture-backed and has disclosed an executive team including roles in engineering, sales, and product. Investment decisions are made by the board and management, not an external family office (per company disclosures).

Is Recurly an investment firm or a software company?

Recurly is a venture-backed software company, not an investment manager or family office. It generates revenue through subscription fees for its platform. It does not manage third-party assets or deploy capital as a fund.

What industries does Recurly serve?

The firm serves subscription-based businesses in SaaS, media, e-commerce, and telecommunications. Clients range from startups to enterprises and include companies like Sling TV, DocuSign, and Verizon (per company references).

Does Recurly offer direct investment opportunities?

No. Recurly is a commercial software platform, not a fund or syndicate. It does not accept investments from external LPs, nor does it provide co-investment or SPV structures.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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