Asset Manager

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ReposiTrak

ReposiTrak connects over 30,000 food retail and supplier facilities through a compliance network chaired by Randall Fields since 1995.

ReposiTrak

ReposiTrak was founded in 1995 and operates as a public company under Chairman and CEO Randall K. Fields. The business emerged from Park City Group and consolidated its food-safety, compliance, and supply-chain offerings under the ReposiTrak brand, which now functions as its primary operating identity. ReposiTrak's platform spans three main hubs: the Compliance & Risk Management Suite, the Food Traceability Network, and the MarketPlace sourcing and order-management system. The company's core economic engine is recurring SaaS revenue from retailers and wholesalers, who mandate that their suppliers use the network to meet FDA traceability rules and private-label compliance standards. The traceability network enables end-to-end lot-level tracking for produce, meat, and dairy, addressing the FSMA 204 rule. Key relationships include major U.S. grocery wholesalers and national retail chains, though specific counterparties are not always publicly listed. The network reaches across North America, with participants in all 50 states and Canadian provinces. As of mid-2026 ReposiTrak has maintained a small-team, high-margin profile with a market capitalization under $300 million. Its public filings reveal no outside institutional sponsor. The company runs lean, with no disclosed adjacent philanthropic or hedge-fund vehicles. In July 2024 the company reported its Traceability Network had surpassed 5,000 supplier connections ahead of FDA enforcement deadlines, signaling operational momentum (per company filings, July 2024). ReposiTrak's structural differentiator is a mandatory-participation network model: retailers compel supplier adoption as a condition of doing business. This creates high switching costs and a natural moat — once a retailer standardizes compliance on ReposiTrak, every supplier in that supply chain becomes a de facto user. The model is closer to a regulated utility conduit than a discretionary enterprise-software sale, which sustains long-term recurring revenue even in a consolidating grocery market.

General information

Firm type

Asset Manager

Year founded

1995

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Salt Lake City

Corporate office

Salt Lake City, UT, United States

Principals

Randall K. Fields

Chairman and CEO

Sector focus

Enterprise SoftwareAgriTech & FoodTech

Frequently asked questions

What does ReposiTrak actually do for its customers?

ReposiTrak operates a supply-chain compliance and sourcing network that lets grocery retailers and wholesalers manage vendor documentation, food-safety audits, and traceability records in one system. Its Food Traceability Network automates the lot-level data exchange required under the FDA's FSMA 204 rule, connecting suppliers to retailers so they can track product movement from farm to shelf. The MarketPlace hub adds a procurement layer where retailers can source products and manage orders directly from approved vendors.

Who runs the company and what is its ownership structure?

Randall K. Fields has served as Chairman and CEO since 1995. ReposiTrak is a publicly traded entity, not a private family office or fund, and its shares trade under the ticker TRAK. This means operating and financial data are available through SEC filings rather than confidential family-office reporting.

Is ReposiTrak a family office or a technology vendor?

ReposiTrak is a publicly traded enterprise-software and compliance-network company, not a family office. It was reclassified here from an earlier 'Unclassified' designation because it operates a SaaS platform rather than managing a pool of investment capital. It does not deploy fund commitments, direct deals, or co-investment capital on behalf of a family.

How does ReposiTrak's business moat work?

The moat is network-driven mandate. Large grocery retailers and wholesalers require their trading partners to conduct compliance and traceability through ReposiTrak's system as a condition of doing business. This makes churn extremely low: a supplier cannot leave the platform without losing shelf access at major retailers, and a retailer cannot easily switch without re-onboarding thousands of suppliers.

What regulatory tailwinds support this business?

The FDA's Food Traceability Rule (FSMA Section 204) requires entities across the food supply chain to maintain and share Key Data Elements for certain high-risk foods at each critical tracking event. ReposiTrak built its traceability network specifically to meet this mandate, connecting suppliers and retailers so they can produce required records within 24 hours of an FDA request. The compliance deadline is January 2026, which has accelerated network adoption.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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