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RIP-IT Sports

RIP-IT Sports is a US-based company founded in 2003 in Orlando. It specializes in technical sports gear and apparel for female athletes in softball,...

Overview

RIP-IT Sports is a US-based company founded in 2003 in Orlando. It specializes in technical sports gear and apparel for female athletes in softball, baseball, and other sports. The company has not received external funding.

General information

Location

Region

North America

Country

United States

City

Orlando

Corporate office

Orlando, FL, United States

Sector focus

Consumer GoodsMedia & Entertainment

Frequently asked questions

What is RIP-IT'S known posture on co-investments alongside external GPs?

RIP-IT does not participate in co-investments or fund commitments. As an operating consumer-products company, it uses its capital for inventory, product development, and marketing. The company's private equity owner — Evolution Research Group — handles portfolio-level capital allocation, not RIP-IT itself.

How does RIP-IT source its deal flow or growth?

RIP-IT is not in the deal-sourcing business. Its growth comes from direct-to-consumer e-commerce sales, team-sales agreements, and tournament-level brand exposure. The brand expands its customer base by marketing protective face masks, helmets, batting gloves, and eyewear to youth fastpitch players, parents, and coaches.

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