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Roofstock
Roofstock is a data, analytics, and investment platform focused on the single-family rental (SFR) sector. Its real estate investing-as-a-service model empowers...
Roofstock
Roofstock is a data, analytics, and investment platform focused on the single-family rental (SFR) sector. Its real estate investing-as-a-service model empowers investors of all sizes to use on-demand technology and services for the acquisition, management, and sale of rental properties. The firm helps investors own and operate quality rentals, serving everyone from individuals managing a first rental to institutions operating at scale. From acquisition to exit, Roofstock gives investors one place to run residential portfolios.
General information
Firm type
Asset Manager
Location
Region
North America
Country
United States
City
Oakland
Corporate office
2001 Broadway, Suite 400, Oakland, CA 94612, United States
Additional offices
Dallas, TX · New York City, NY · Buffalo, NY
Principals
Gary Beasley
Co-Founder & Executive Chairman
Doug Brien
President & CEO
Lauren Pierce
Chief Administrative Officer
Lloyd Hsu
Chief Technology Officer
Dennis Bron
Chief Growth Officer
Melissa Johnston
Chief Operating Officer
Aaron Joly
Senior Vice President, Strategic Finance
Gregor Watson
Co-Founder
Karen Dempsey
Director
Chris Willard
General Manager
Sector focus
Frequently asked questions
What does Roofstock's platform do for single-family rental investors?
Roofstock provides a digital marketplace for acquiring tenant-occupied single-family rental properties, combined with post-acquisition services that include property management, landlord software, and tenant screening. The firm reports 400,000 users and $10 billion in cumulative transaction volume. Its brand portfolio supports investors from acquisition through ongoing operations and eventual disposition.
Does Roofstock operate as a property manager or a technology marketplace?
Roofstock operates both. The firm maintains a transaction marketplace where investors can purchase SFR properties, and it also offers full-service property management for scattered-site and build-to-rent portfolios through a dedicated brand. Additional software tools serve landlords who manage their own operations. This dual structure distinguishes it from pure brokerages and pure property management companies.
Can institutional investors use Roofstock, or is it designed for individual landlords?
Roofstock serves both individual and institutional investors, a positioning evidenced by the $10 billion transacted to date and its build-to-rent property management services. The tenant screening product is explicitly built for portfolio-level use. The platform's ability to aggregate individual SFR properties gives smaller investors access to institutional-style residential exposure, while the operational infrastructure supports larger portfolio owners.
What is Roofstock's relationship to build-to-rent (BTR) portfolios?
Roofstock offers full-service property management for build-to-rent portfolios, a housing category where developers construct entire communities of single-family homes designed for rental rather than for-sale occupancy. This service line sits alongside the firm's scattered-site SFR management capabilities, extending its operational reach into an asset class that has drawn significant institutional capital.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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